We are looking for someone who can
figure things out and make growth happen.
Not just a Meta Ads person.
Not just a social media person.
Not just someone who makes reports.
We need a
Growth Generalist
who can understand a product, find its audience, build the funnel, test ideas, analyse numbers and keep improving until it works.
What you'll work on
SGA is building education products for students across Maharashtra — from academic preparation to career, leadership and real-world learning.
What you'll actually do
Run and optimise
Meta / Google performance campaigns
Create and test
ad hooks, offers, creatives and audiences
Build straightforward, high-converting
landing pages & funnels
Design
WhatsApp lead journeys and follow-ups
Work closely with the sales team to improve lead-to-admission conversion
Track CAC, CPL, conversion rates,
ROAS and funnel drop-offs
Set up and improve CRM / automation workflows
Conduct rapid
A/B experiments
Research students, parents, competitors and recent markets
Identify recent growth channels beyond paid ads
Work with creators/designers to produce content that actually converts
Test referral, school, community and local-partner growth models
Use AI aggressively for research, execution, automation and experimentation
Build dashboards that tell us
what to do next
, not just what happened
We would love someone who
Is naturally curious and extremely internet-native
Understands
marketing + sales + product + data
Loves experimenting
Can execute without waiting for perfect instructions
Knows enough tech to work with Shopify, landing-page builders, analytics, CRM and automation tools
Can write decent copy
Can look at numbers and spot problems quickly
Understands Indian / Maharashtra consumer behaviour
Is comfortable t