22 Aug
|
Schbang
|
Mumbai
Senior Media Buyer (Performance Marketing) /n Location: Mumbai /n Experience: 3+ Years /n Employment Type: Full-time /n /n /n About the Rol /n eWe are looking for a highly analytical and execution-focused Senior Media Buye r to manage and optimize performance marketing campaigns across multiple digital advertising platforms. The ideal candidate will have hands-on experience in campaign execution, tracking implementation, optimization, and reporting while driving measurable business outcomes for clients /n /n .
/n Key Responsibiliti /n /n
- esPlan, launch, manage, and optimize campaigns acros s Meta, Google Ads, LinkedIn Ads, Snapchat Ads, and X A d
/n
- s.Own campaign execution from setup to optimization, reporting, and scalin
/n
- g.Ensure accurate campaign setup, audience targeting, budget allocation, tracking, and quality check
/n
- s.Monitor performance and optimize campaigns to improve KPIs such a s CPA, ROAS, CTR, Conversion Rate, and Lead Quali t
/n
- y.Implement and validate tracking throug h Google Tag Manager, GA4, Meta Pixel, Conversion API, and Google Ads Conversion Tracki n
/n
- g.Troubleshoot campaign, tracking, and platform-related issue
/n
- s.Ensure compliance with advertising policies and platform guideline
/n
- s.Create and maintain reporting dashboards usin g Looker Studio, Excel, Google Sheets, or similar too l
/n
- s.Analyze campaign performance and provide actionable recommendation
/n
- s.Collaborate with creative, strategy, analytics, and account management team
/n
- s.Present campaign performance insights and recommendations to stakeholders and client
/n
- s.Stay updated with platform changes, ad products, and industry best practice
/n /n /n s.
/n Requireme /n /n
- nts3+ years of experience in Performance Marketing / Media Buy i
/n
- ng.Strong hands-on experience wi th Meta Ads, Google Ads, LinkedIn Ads, Snapchat Ads, and X A
/n
- ds.Expertise in audience targeting, bidding strategies, attribution models, and campaign optimizati
/n
- on.Strong understanding of tracking, pixels, tags, conversion APIs, and analytics too
/n
- ls.Experience creating reports and dashboar
/n
- ds.Excellent analytical, troubleshooting, and problem-solving skil
/n
- ls.Solid communication and stakeholder management abiliti
/n
- es.High attention to detail and ability to manage multiple campaigns simultaneous
/n /n ly.
📌 Senior Media Buyer - Performance Marketing (Mumbai)
🏢 Schbang
📍 Mumbai