A potential candidate to assist our company to develop and execute suitable brand-building strategies at the Regional Last Mile Stores & Consumer Touch Points. In this role, youll be required to brainstorm ideas that meet our marketing & business objectives, help plan & execute shop expansion strategies and report on executions
The ideal candidate should be passionate for niche subjects like retail marketing, BTL, event marketing and OOH marketing.
The understanding of latest technologies in IT space/electronics & PC Gaming will be preferred.
Key Responsibilities-
Regional Shop Expansion Project Management: to lead regional Shop Expansion Marketing activities, play a regional role of managing the program through various distributed functional teams
Visual Merchandising Management: Plan, Execute & review POSM, Collaterals, & brandings at the last mile store for the region.
Planning and Organizing Events: Plan,
Organize local consumer & channel partner events
Performance Analysis: Analyze current and existing marketing programs to determine effect on sales and augment marketing strategies as necessary in context to region & channel marketing
Vendor management: visits for quality check and audits
Market visit: for event execution, exclusive store inspection as well as competition analysis
Qualification-
MBA - Marketing/Graduation
Skills Required: Project Management & Inter-Personal Communication
Product Knowledge: Interest in Technology & valuable knowledge of IT products
Areas covered: Punjab, J& K, UP & Uttaranchal
Experience: min. 5 years in retail marketing
Robust hold on fundamentals of Retail Marketing & BTL
Excellent time management and project prioritization skills
📌 Channel Marketing Specialist Lucknow (India)
🏢 ASUS
📍 India
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