About the Role

We are looking for an energetic and target-oriented Institutional Marketing Associate to drive student lead generation through college/school seminars, events, career awareness programs, presentations, and institutional tie-ups. The role involves building robust relationships with educational institutions, conducting impactful student engagement activities, and generating qualified leads that can be converted into admissions.

Key Responsibilities
Identify and establish relationships with schools, colleges, universities, coaching centres, and educational institutions.
Plan and execute seminars, workshops, career guidance sessions, presentations, and student engagement events.
Develop institutional partnerships and tie-ups to create a consistent lead-generation pipeline.
Coordinate with college/school management, placement cells, faculty, student coordinators, and other stakeholders.
Conduct presentations and seminars to create awareness about CA, ACCA, CMA, CS and other qualified commerce programs.




Generate qualified student leads through institutional activities and events.
Coordinate with the Admissions/Sales team to ensure timely follow-up and conversion of leads.
Track leads generated from each institution, event and seminar and monitor conversion performance.
Identify high-performing institutions and develop long-term partnerships.
Plan institutional outreach calendars and ensure achievement of monthly activity and lead-generation targets.
Represent IIC Lakshya at education fairs, career fairs, exhibitions, seminars and other relevant events.
Maintain regular MIS and reports covering institutions approached, events conducted, leads generated and conversions.
Conduct competitor and market research to identify recent institutional opportunities.
Work closely with Marketing, Admissions and Academic teams to execute institutional campaigns.

Candidate Profile
Bachelor's degree in Marketing, Business Administration, Comm

📌 Institutional Marketing Associate Bengaluru
🏢 LAKSHYA CA CAMPUS
📍 Bengaluru