Key Responsibilities
Market Research: Study consumer behavior, analyze market trends, and track competitor activities to find new business opportunities.
Lead Generation: Find and qualify current prospects through cold calls, emails, networking, and digital outreach.
Campaign Execution: Plan and launch marketing campaigns across social media, email, and print to promote products.
Sales Presentations: Pitch products or services to potential clients through demonstrations and meetings.
Client Relations: Maintain robust ongoing communication with current customers to ensure satisfaction and repeat business.
Performance Tracking: Monitor sales data and campaign metrics to prepare reports on quotas and ROI.
Required Skills and Qualifications
Communication: Solid written and verbal skills for pitching, copywriting, and presentations.
Analytical Skills: Ability to interpret sales metrics, consumer data, and market research.
Interpersonal Skills: Excellent relationship-building and negotiation abilities.
Technical Literacy: Familiarity with CRM software (like Salesforce or HubSpot) and digital marketing tools.
Education: Bachelors degree in Business, Marketing, Communications, or a related field