Key Responsibilities
Plan, execute, and optimize Meta (Facebook & Instagram) and Google Ads (PPC) campaigns.
Develop and implement social media marketing strategies.
Manage advertising budgets and improve campaign performance.
Monitor KPIs such as CPL, CPA, CTR, ROAS, and conversions.
Conduct audience research, A/B testing, and campaign optimization.
Analyze campaign performance and prepare reports with actionable insights.
Coordinate with content, design, and sales teams to achieve marketing objectives.

Requirements:
experience/knowledge in Performance Marketing or Digital Marketing.
Strong expertise in Meta Ads Manager and Google Ads (PPC).
Positive understanding of social media strategy, lead generation, and analytics.
Experience with Google Analytics (GA4), Meta Pixel, and Google Tag Manager is preferred.
Robust analytical, communication, and problem-solving skills.

Experience: 1 year
Employment Type: Full time

Pay: ₹10,000.00 - ₹15,000.00 per month

Work Location: In person

📌 Social Media Strategist Preferring Ernakulam Based Candidates Kochi (India)
🏢 LETYGO VENTURES
📍 India