Key Responsibilities:
Define and own the organization's end-to-end social media strategy, ensuring alignment with overall business objectives, brand positioning and revenue growth initiatives.
Build, scale, and manage the company's digital presence across LinkedIn, Instagram, Facebook, X (Twitter), YouTube, and emerging social platforms while driving measurable growth in audience, engagement, share of voice, and brand authority.
Develop content strategies and editorial calendars that enhance brand awareness, engagement, and lead generation.
Lead end-to-end campaign execution from strategic planning and creative ideation to publishing, optimization, budget management, performance analysis, and executive reporting.
Build and strengthen employer branding initiatives through culture, leadership, employee advocacy, and marketing campaigns.
Manage and optimize social media campaigns with a solid focus on ROI, lead generation, recruitment marketing, audience acquisition, remarketing, and conversion optimization.




Monitor campaign performance, derive actionable insights, and present data-driven recommendations to stakeholders.
Monitor social listening, audience sentiment, industry conversations, and competitor activities to identify opportunities, mitigate reputational risks, and strengthen brand positioning.
Collaborate with Marketing, HR, Sales, and business teams to support branding, recruitment, and business objectives.
Stay ahead of platform updates, industry trends, competitor analysis, and emerging digital opportunities.
Ensure consistent brand messaging and maintain governance across all social media channels.

Pay: ₹30,000.00 - ₹50,000.00 per month

Advantages:
Versatile schedule
Health insurance

Application Question(s):
We are Hiring for Social Media Marketer Role.

Work Location: In person

📌 Social Media Marketer Makarba
🏢 Impero It Services
📍 Makarba