INT ENTERPRISE GROUP
Job Description_

Head of Marketing (Group HOD)

Department

Marketing (Group-level, cross-vertical)

Reports To

Founder / Group Director

Team Handled

Digital Marketing Executives, Content & Creative, Performance Marketing, Social Media / Influencer Coordinator

Verticals Covered

Travel (Flightpath Travel), BPO, Food & Indian Ecommerce, Courier & Cargo (Eurologistics World)

Location

Surat, Gujarat

Experience

5+ years in Marketing (Digital-first), MBA in Marketing preferred

Employment Type

Full time

About the Role

INT Enterprise Group is looking for a hands-on, result-oriented Marketing Head to own and drive marketing strategy across its four business verticals — Travel, BPO, Food & Indian Ecommerce, and Courier & Cargo. This is a senior, group-level role responsible for building brand visibility, generating qualified leads, and driving revenue growth through digital-first strategies, with a robust focus on international / western-country markets.

Key Responsibilities




Design and execute the overall marketing strategy and calendar across all four business verticals, aligned to each vertical's revenue goals.
Lead international marketing efforts for western countries (USA, UK, Europe, Canada, Australia) — market research, positioning, and localized campaigns for travel and courier/cargo services.
Plan, execute and optimize performance marketing campaigns on Meta (Facebook/Instagram) and Google Ads (Search, Display, Shopping, YouTube), owning budgets and ROI/ROAS targets.
Own SEO strategy — on-page, off-page, technical SEO, and content strategy — to build organic visibility for each vertical's website/ecommerce store.
Build and manage an influencer marketing program (India and international) to drive brand awareness and conversions, especially for the food/ecommerce vertical.
Lead, mentor and manage the marketing team — digital executives, content/creative resources, and freelance/agency partners — setting KPIs and reviewin

📌 Marketing Head Dumas
🏢 FlightPath Travel
📍 Dumas