The ideal candidate produces documentationUser Stories, Process Maps, and UAT plans—that drive consistent execution across internal teams and global consultant partners. Core Responsibilities
1. Marketing-to-Sales Process Design (L2O)
2. Requirements Leadership & Documentation
3. Functional Support & Collaboration
4. Testing & Adoption
Experience: 7+ years as a Business Analyst, with 3+ years dedicated to the Salesforce ecosystem.
Domain Expertise
Proven experience in Marketing Operations or Sales Ops,
specifically managing lead-to-appointment or lead-to-chance workflows.
Tools: Expert level in Jira, Confluence, and Lucidchart.
Certifications: Salesforce Certified Business Analyst or Administrator is required. Sales Cloud Consultant is a plus.
Agile Fluency
Deep understanding of Scrum methodologies and the ability to manage a groomed backlog.