Sales Head

Sales Department — Full time — In office

Department

Sales

Reports To

COO

Experience Required

8 – 10 years, with demonstrated ownership of sales targets

Qualification

B.E. in Electrical (or equivalent); MBA preferred but not mandatory

Location

Ahmedabad, Gujarat, India

About The Role

Prima Automation (India) Pvt. Ltd. is looking for an experienced Sales Head to own and drive the sales function for our control panel and power distribution products — responsible for both top-line and bottom-line growth, through a mix of organic growth from existing accounts and inorganic growth from new customers and markets.

Key Responsibilities

- Drive organic growth (deeper share with existing customers) and inorganic growth (new customers, segments, and markets) to deliver both top-line revenue and bottom-line margin targets.
- Own the full sales cycle for control panels - PLC, VFD, instrumentation panels, and power distribution panels — from lead generation and technical/commercial quotation through to order conversion.
- Ensure timely quotation submission and track conversion; maintain disciplined CRM hygiene and pipeline visibility across all opportunities.
- Conduct regular LOST/WON order analysis to sharpen pricing, positioning, and win-rate, and feed learnings back into the sales approach.




- Maintain and grow existing customer relationships while actively cultivating new customers, including regular customer visits and prompt issue resolution.
- Coordinate closely with Purchase, Production, and Design/Engineering to ensure committed delivery timelines, costing accuracy, and customer expectations are met.

Candidate Profile

- B.E. in Electrical Engineering (or equivalent), with 6–8 years of relevant sales experience in control panels or related electrical/automation products.
- Proven experience selling control panels (PLC, VFD), instrumentation panels, and power distribution panels.
- Track record of driving both organic and inorganic revenue growth, with clear ownership of top-line and bottom-line numbers.
- Strong working knowledge of CRM tools, quotation/conversion tracking, and structured LOST/WON analysis.
- Comfortable with frequent customer visits and hands-on issue resolution, and effective at cross-functional coordination with Purchase and Production.
- Effectively manage team of Sales engineers
- Track conversion ratio, Prospect & lead generation, pipeline order building, Top line growth, Sales revenue and profitability.

Salary 80,000-90,000 depend up on the experience

Pay: ₹80,000.00 - ₹90,000.00 per month

Benefits

- Food provided

Work Location: In person

📌 Sales Head (Ahmedabad)
🏢 Prima Automation (India) Pvt.Ltd.
📍 Ahmedabad