Job DescriptionPosition Area Sales Manager
nLocation Coimbatore
nDepartment Sales- Modern Trade
nReporting to Head of MT
nKey Responsibilities
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Sales and Revenue Managementn
Achieve monthly, quarterly, and annual sales targets for the Contemporary Trade channel.n
Develop and execute strategies to drive volume, market share, and profitability inn
nmodern trade outlets.
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Monitor and analyze sales performance and implement corrective measures ton
nbridge gaps.
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Key Account Managementn
Build and maintain relationships with key modern trade accounts in the assignedn
nterritory.
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Negotiate and execute agreements, promotions, and displays with key accounts.n
Ensure seamless operations with contemporary trade chains, including stock availabilityn
nand merchandising.
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Team Management and Coordinationn
Lead and guide a team of Sales Officers and Merchandisers to execute plansn
neffectively.
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Train and develop the team to improve productivity and sales execution.n
Collaborate with the marketing team to implement trade marketing activities.n
Distributor and Supply Chain Managementn
Ensure proper supply chain management to avoid stock-outs at customer points.n
Monitor distributor performance and ensure adherence to company policies andn
nprocedures.
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Regularly review inventory levels and ensure optimal stocking at up-to-date traden
noutlets.
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Market Insights and Reportingn
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Conduct regular market visits to ensure proper execution of sales and promotionaln
nactivities.
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Gather and analyze competitor activity and consumer trends in the modern traden
nsegment.
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Prepare and share sales reports, forecasts, and market insights with then
nmanagement team.
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Compliance and Process Adherencen
Ensure adherence to company policies, trade practices, and ethical standards in alln