About Kolam

Kolam is a branding-first digital marketing agency that helps businesses grow through strategy, creativity, and performance-driven marketing. We work with brands across industries to build meaningful digital experiences and measurable business outcomes.

Role Overview

We are looking for a Senior Digital Marketing Executive with 1.5–2 years of experience to plan, execute, and optimize digital marketing campaigns across multiple platforms. The ideal candidate should be analytical, performance-oriented, and capable of independently managing digital campaigns.

Key Responsibilities
Plan, execute, and optimize campaigns across Meta, Google, LinkedIn, and other digital platforms.
Manage SEO, SEM, social media marketing, and lead generation activities.
Monitor campaign performance and optimize based on KPIs such as CTR, CPC, CPL, ROAS, and conversions.
Track website and campaign performance using Google Analytics and Search Console.
Prepare performance reports with actionable insights.
Coordinate with the content,



design, and development teams for campaign execution.
Stay updated with the latest digital marketing trends, tools, and platform updates.

Required Skills
Hands-on experience with Meta Ads Manager and Google Ads.
Solid understanding of SEO, SEM, Social Media Marketing, and Content Marketing.
Proficiency in Google Analytics (GA4) and Google Search Console.
Knowledge of Google Tag Manager and conversion tracking is an added advantage.
Solid analytical, communication, and campaign optimization skills.

Qualification
Bachelor's degree in Marketing, Business Administration, or a related field.
Relevant certifications in Google Ads, Google Analytics, or Meta Blueprint are an added advantage.
Prior experience in a digital marketing agency is preferred.

Pay: ₹34,069.63 - ₹52,800.38 per month

Work Location: In person

📌 Sr Digital Marketing Executive Kalapatti (India)
🏢 Sharp Info Solutions
📍 India