The role is ideal for an experienced retail marketing professional who has handled multi-store marketing, local area marketing, store launches, customer engagement, promotional campaigns and digital marketing.
The candidate will be responsible for driving store footfall, customer engagement, promotional effectiveness and marketing ROI across multiple outlets.
Role & responsibilities
1. MARKETING MANAGER SHOULD REQUIRE:
- Ideal Experience: 812 years
- Retail / FMCG / supermarket chain experience (very important)
- Experience in multi-store marketing (at least 10+ outlets exposure preferred)
- Robust exposure to local area marketing (LAM)
CORE EXPERIENCE REQUIRED:
- Planning and executing:
- Store launch campaigns
- Festival promotions (Diwali, Christmas, Pongal, etc.)
- Weekly offers / price promotions