– Marketing Manager

Location: Pune

Department: Marketing

Designation: Marketing Manager

Experience: 7–10 Years

Key Responsibilities

1. Marketing &

- Branding

- Develop and execute marketing strategies aligned with business objectives.

- Manage overall brand positioning and ensure consistency across digital and offline platforms.

- Coordinate with creative, digital, PR, media, and marketing agencies.

- Plan and execute campaigns, launches, and brand initiatives.

2. Lead Generation

- Develop strategies to generate qualified leads for the Sales team.

- Coordinate Meta, Google, LinkedIn, and other digital campaigns.

- Monitor CPL, lead quality, conversions, and campaign ROI.

- Explore new lead-generation channels, partnerships, and collaborations.

3.

Marketing

Collaterals

- Take ownership of all marketing collaterals and ensure they are always updated and readily available.

- Coordinate brochures, company profiles, presentations, project profiles, flyers, standees, videos, social media creatives, and other brand materials.

- Ensure all collaterals follow approved brand guidelines and are shared with Sales/BD teams on time.

4. Website &

- SEO

- Manage and coordinate the company's website with external agencies.

- Ensure website content, project pages, images, portfolios, and information are updated.

- Coordinate website improvements, landing pages, and lead-generation initiatives.

- Manage and monitor SEO activities, keyword strategy, rankings, organic traffic, and SEO-generated leads.

5. Events &

- Exhibitions

- Plan and manage CREDAI expos, exhibitions, and industry events.

- Coordinate event branding, stalls, collaterals, giveaways, presentations, videos, and vendors.

- Manage pre-event, event-day, and post-event marketing activities.





- Track leads and ROI generated through events.

6. Agency &

- Vendor Management

- Manage marketing, creative, digital, SEO, website, PR, production, and event agencies.

- Coordinate with designers, photographers, videographers, printers, influencers, and other vendors.

- Ensure timely delivery of all marketing requirements.

7.

Social

Media &

- Content

- Coordinate Instagram, LinkedIn, and other social media activities.

- Plan content calendars and coordinate reels, project photography, testimonials, walkthrough videos, and brand films.

- Ensure all content reflects the company's premium positioning.

8. Planning &

- Reporting

- Prepare monthly and quarterly marketing plans.

- Maintain marketing and campaign trackers.

- Monitor marketing budgets and spends.

- Prepare MIS covering leads, campaigns, website, SEO, social media, events, and ROI.

- Present marketing performance and plans to senior management.

Key Skills

- Marketing Strategy &
- Branding

- Lead Generation

- Marketing Collateral Management

- Website Management

- SEO

- Digital Marketing

- Agency &

- Vendor Management

- Event &

- Exhibition Management

- Social Media &

- Content

- Budget Management

- Excellent Communication &

- Coordination

- MS Excel &

- PowerPoint

Candidate Profile

- 7–10 years of relevant marketing experience.

- Strong experience in a marketing/advertising/branding agency preferred.

- Experience in luxury, interiors, architecture, real estate, lifestyle, or premium brands is an advantage.

- Strong experience managing agencies, vendors, website, SEO, campaigns, and marketing collateral.

- Solid ownership, execution, communication, and organizational skills.

- Comfortable coordinating directly with senior management.

- Willing to travel for events, exhibitions, and business meetings.

📌 Marketing Manager (Pune)
🏢 MatchLab Talent
📍 Pune