Role & responsibilities This role combines marketing operations, brand management, digital marketing,
intellectual property coordination, and lead generation.
You will own the operational side of marketing ensuring our brands remain consistent,
campaigns are executed professionally, websites stay current, and our growing portfolio of intellectual property is properly managed.
If you can move comfortably between creative marketing and operational detail, we'd love to meet you:
Brand Management
- Maintain brand standards across all products
- Manage logos, style guides, fonts, colors and brand assets
- Coordinate creation of new marketing collateral
- Ensure consistency across presentations, websites and social media
- Maintain digital asset libraries
Website Management
- Coordinate updates across company and product websites (content and messaging
will originate with US team)
- Publish blogs, case studies and product announcements (content and messaging
will originate with US team)
- Optimize landing pages
- Work with designers and developers on enhancements
- Monitor SEO performance
- Improve website conversion rates
Email Marketing
- Build and execute email campaigns
- Maintain mailing lists
- Create newsletters
- Monitor campaign performance
- Manage marketing automation workflows
- Support webinar and event invitations
Intellectual Property & Legal Marketing Support Coordinate with outside counsel to manage:
- LinkedIn
- X
- YouTube
- Industry publications, etc.
Schedule posts and monitor engagement.
Project Management
- Keep marketing initiatives on schedule
- Hire and coordinate freelancers and agencies
- Track deliverables
- Manage project timelines
Preferred candidate profile You're the type of person who notices when a logo is out of date, a webpage needs refreshing, or a campaign could be better organized. You enjoy both creative marketing and operational excellence, thrive in fast-paced environments, and take pride in making a growing company look polished and professional