21 Aug
|
Iqinvesta Technologies
|
Bengaluru
21 Aug
Iqinvesta Technologies
Bengaluru
Marketing Strategy & Operations Executive
We are looking for a creative, strategic, and data-driven Marketing Strategy & Operations Executive with hands-on experience in digital marketing to support marketing planning, reporting, analytics, and cross-functional coordination.
Key Responsibilities:
Analyse marketing and campaign performance data and generate actionable insights.
Create daily, weekly, and monthly marketing reports and dashboards.
Manage marketing trackers and ensure data accuracy.
Monitor key marketing metrics such as Leads, CPL, CPC, CTR, Reach, Impressions, and Conversion Rate.
Develop creative marketing ideas, campaign concepts, and growth strategies.
Conduct competitor, market, and industry research.
Support marketing planning and strategy discussions.
Coordinate with internal teams, agencies, designers, video editors, and regional teams.
Maintain marketing documentation, campaign assets, invoices, and reports.
Assist in CRM reporting, lead management, and data validation.
Monitor Online Reputation Management (ORM) activities and share insights.
Ensure timely follow-ups, project coordination, and adherence to marketing timelines.
Prepare presentations and management reports for leadership.
Must-Have Skills
34 years of hands-on experience in Digital Marketing.
Strong understanding of Meta Ads, Google Ads, SEO, Social Media, and digital marketing fundamentals.
Positive understanding of Online Reputation Management (ORM).
Strong analytical, reporting, and data interpretation skills.
Advanced knowledge of Microsoft Excel and Google Sheets.
Experience creating dashboards and marketing performance reports.
Knowledge of CRM platforms and lead management.
Strong presentation and PowerPoint skills.
Creative thinker with a strategic mindset.
Excellent communication, coordination, and stakeholder management skills.
Highly organised with robust attention to detail and follow-up skills.
Ability to work independently in a rapid-paced environment.
📌 Digital Marketing Specialist Bengaluru
🏢 Iqinvesta Technologies
📍 Bengaluru