Times Network is looking for a passionate, strategic, and execution-focused lead to spearhead our YouTube vertical. The ideal candidate will drive the end-to-end content strategy for video content, build high-impact editorial franchises, and lead a team that creates compelling, audience-first journalism for India's fastest-growing international digital news audience. /n This role requires a deep understanding of the YouTube ecosystem, strong editorial instincts, data-driven decision-making, and the ability to translate news and current affairs into engaging, high-retention video formats. /n Key Responsibilities /n 1. YouTube Content Strategy /n /n

- Lead the editorial strategy for our international team.

/n

- Develop and execute a content roadmap for explainers, documentaries, interviews, special series, and long-form news programming.

/n

- Identify emerging trends, audience interests, and content opportunities to drive sustained channel growth.

/n

- Build scalable content franchises that strengthen brand identity and audience loyalty.

/n /n 2.

Editorial

Leadership & Production /n /n

- Own the complete content lifecycle—from ideation and scripting to production, publishing, and post-launch optimization.

/n

- Ensure all content meets the highest editorial, legal, and ethical standards.

/n

- Work closely with producers, reporters, editors, designers, and video production teams to deliver high-quality storytelling.

/n

- Drive innovation in storytelling formats, visual presentation, and audience engagement.

/n /n 3.

Audience

Growth & Channel Performance /n /n

- Develop strategies to increase watch time,



subscriber growth, audience retention, and overall channel performance.

/n

- Monitor analytics and audience behavior to refine content strategy and improve performance.

/n

- Stay ahead of YouTube algorithm updates, creator trends, and platform best practices.

/n /n 4. Team Leadership /n /n

- Lead, mentor, and manage a team of producers, writers, video editors and digital journalists.

/n

- Foster a high-performance, collaborative, and innovation-driven newsroom culture.

/n /n 5. Cross-functional Collaboration /n /n

- Partner with editorial, social media, product, marketing, and analytics teams to maximize content reach and impact.

/n /n What We're Looking For /n /n

- Proven experience leading YouTube content strategy, preferably in digital news, media, or current affairs.

/n

- Strong editorial judgment with an excellent understanding of international news and audience preferences.

/n

- Deep knowledge of YouTube Studio, audience analytics, SEO, watch-time optimization, and content performance metrics.

/n

- Demonstrated success in growing YouTube channels through data-driven content strategies.

/n

- Strong leadership, stakeholder management, and team-building capabilities.

/n

- Ability to thrive in a fast-paced, deadline-driven newsroom setting.

/n

- Excellent communication, planning, and project management skills.

/n /n Preferred Qualifications /n /n

- 10-15+ years of experience in digital media, with significant experience managing YouTube.

/n

- Hands-on understanding of digital video production workflows and storytelling techniques.

/n

📌 Lead - YouTube | International News (Noida)
🏢 Times Network
📍 Noida