Preferred industry: Real Estate / Property / High-ticket lead generation
Level: Manager
Core Requirements
Minimum 5 years of hands-on digital marketing experience, preferably with team-management exposure.
Robust experience managing end-to-end digital marketing strategy and execution.
Proven expertise in lead generation through Meta Ads and Google Ads.
Experience managing large monthly advertising budgets and improving CPL, CPQL, CAC and conversion rates.
Solid understanding of real estate marketing funnels (Lead → Qualified Lead → Site Visit → Booking)
Ability to manage performance marketing, SEO, social media, content and creative teams.
Experience working with external agencies and evaluating agency performance.
Robust understanding of CRM integration, lead tracking, Meta CAPI, GA4, GTM and attribution.
Ability to prepare monthly/quarterly marketing plans, forecasts and management reports.
Ability to coordinate digital campaigns with offline marketing activities and project launches.
📌 Digital Marketing Manager Chennai
🏢 CRYSTAL HOMES
📍 Chennai
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