We're a performance media company running lead generation and pay-per-call campaigns at scale, and we're hiring a Google Ads expert who thinks like an owner. /n This is a performance role at its core. We're looking for someone who measures success in cost per lead and return on investment — not impressions or reach. If you're energized by lowering CPL while growing qualified lead volume, you'll fit right in here. /n What you'll own: /n /n

- Building, launching, and scaling Search, Performance Max, and Demand Gen campaigns focused on lead gen and inbound calls

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- The full conversion funnel: signal architecture, bidding strategy (tCPA/tROAS), audience signals, and asset testing

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- Continuous optimization of negative keywords, search terms, and placements to eliminate wasted spend

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- Structured A/B testing across landing pages, ad copy, and offers — and acting decisively on the results





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- Diagnosing shifts in campaign profitability and resolving them quickly

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- Reporting on the metrics that drive the business: CPL, CPA, ROAS, lead quality, and close rates

/n /n What we're looking for: /n /n

- A proven track record of reducing cost per lead and improving ROI on real lead gen budgets (we'd love to see your numbers)

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- Deep, hands-on experience across PMax, Demand Gen, and Search

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- Solid command of conversion tracking and offline conversion imports

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- Comfort operating in high-volume accounts where decisions are made daily

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- Bonus: experience in regulated verticals such as insurance, healthcare, home services, or finance

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📌 Google Ads Lead Gen Expert (PMax, Demand Gen & Search) (Gurugram)
🏢 Adstia Agency
📍 Gurugram