22 Aug
|
Redlink Group
|
Ambattur
22 Aug
Redlink Group
Ambattur
A leading Survey Engineering Company is urgently hiring for the role of Digital Marketing Executive
Working Hours: 9:00 AM – 5:00 PM (Monday – Saturday)
Position Overview: We are seeking an experienced and multifaceted Digital Marketing Manager to lead our digital presence. The ideal candidate is a strategic thinker with hands-on expertise in paid advertising, organic content generation, and creative design. You will be responsible for driving brand awareness, engaging our audience across social platforms, and managing high-performing Google Ads campaigns to generate measurable ROI.
Responsibilities:
- Social Media Management: End-to-end management of all corporate social media pages, including strategy development, calendar planning, community engagement, and performance tracking.
- Content Generation: Conceptualise, write, and produce high-quality, engaging content tailored to various digital channels and target audiences.
- Google Ads Management: Plan, execute, and optimise Google Ads campaigns (Search, Display, Video). Manage bidding strategies, conduct keyword research, and monitor analytics to maximise conversion rates and lower acquisition costs.
- Creative Design Direction: Design or oversee the creation of compelling visual assets for social media, ad creatives, and web content,
ensuring strict alignment with brand identity.
- Performance Reporting: Monitor cross-channel metrics, analyse campaign performance, and generate actionable reports to continuously refine the digital strategy.
Requirements:
- Experience: Minimum of 5 to 8 years of proven, hands-on experience in digital marketing, specifically managing multi-channel campaigns.
- Paid Media Expertise: Deep technical understanding of the Google Ads ecosystem, conversion tracking, and campaign optimisation.
- Design Proficiency: Robust working knowledge of creative design tools (e.g., Adobe Creative Cloud, Canva, Figma) with a sharp eye for visual storytelling.
- Content Mastery: Exceptional copywriting and content strategy skills, with a track record of building engaged online communities.
- Work Style: Ability to thrive in an on-site, collaborative environment, managing multiple priorities and deadlines effectively.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
- Active Google Ads Certifications (Search, Display, Measurement) are highly preferred.
- A strong portfolio showcasing successful ad campaigns, content strategies, and creative design projects.
📌 Digital Marketing Executive (Ambattur)
🏢 Redlink Group
📍 Ambattur