About the Job:

We are looking for a creative, detail-oriented, and passionate Content Specialist to join our growing team. The ideal candidate will be responsible for creating engaging, high-quality, and SEO-friendly content across multiple digital platforms while maintaining consistency in brand messaging and driving audience engagement.

ROLES & RESPONSIBILITIES:

- Create compelling content for websites, blogs/Insights, LinkedIn, social media, email campaigns, product communication, and marketing collateral.
- Develop SEO-optimized content to improve website visibility, search rankings, and organic traffic.
- Research industry trends across digital rewards, employee engagement, corporate gifting, loyalty programs, gift cards, incentives, and B2B technology to create relevant and engaging content.
- Proofread, edit, and optimize content for clarity, accuracy, tone, and brand consistency.
- Collaborate with the design, SEO, sales, partnerships, and marketing teams to execute content strategies.
- Manage and update website content using CMS platforms.
- Ensure all content aligns with NuSwipe’s brand tone, positioning, business objectives, and target audience.
- Create content for product pages, landing pages, campaigns, presentations, case studies, and corporate communication as required.
- Analyze content performance and suggest improvements based on engagement, SEO insights, and analytics.

REQUIREMENTS:





- 1–3 years of experience in content writing, content marketing, or a similar role.
- Excellent command of written and spoken English.
- Solid creative writing, editing, proofreading, and storytelling skills.
- Good understanding of SEO principles, keyword research, and content optimization.
- Familiarity with content management systems (CMS), social media platforms, and digital marketing concepts.
- Ability to research B2B, technology, rewards, employee engagement, corporate gifting, and related industries.
- Strong research, organizational, and time management skills.
- Ability to manage multiple projects and meet deadlines.
- A creative mindset with keen attention to detail.
- Ability to understand business requirements and translate them into clear, engaging, and audience-focused content.

BENEFITS:

- Competitive salary package commensurate with skills and experience.
- Opportunities for career development, hands-on learning, and exposure to a growing rewards and engagement technology business.
- Collaborative and supportive work environment that values innovation, creativity, ownership, and new ideas.
- Opportunity to work closely with marketing, partnerships, sales, design, and technology teams.
- 5-day work week, yearly performance reviews, and a professional work environment focused on learning, collaboration, and career growth.

📌 Content Specialist (India)
🏢 NuSwipe Technology
📍 India