22 Aug
|
Beige Studio
|
India
22 Aug
Beige Studio
India
Company Description Beige Studio specializes in branding, marketing, copywriting, and lead generation on LinkedIn and other social media platforms. The studio helps businesses strengthen their online presence and connect effectively with their target audiences. Team members focus on tailored strategies that drive measurable results and help brands stand out in competitive markets.
Beige
Studio partners with clients to elevate their brands and support them in meeting their marketing and growth goals.
About the Role
We are looking for a Content Engineer who can turn research, founder insights, business information, and industry trends into high-quality LinkedIn content for our clients.
This is not a basic content writing role.
You will be expected to understand the client's ICP, positioning, expertise, tone, and business goals and create content that sounds like the founder while building authority.
Key Responsibilities
- Research clients, industries, competitors, and trending topics.
- Convert research into strong LinkedIn post ideas.
- Write founder-led LinkedIn posts, carousels, and thought leadership content.
- Develop hooks, storytelling angles, opinions, and content frameworks.
- Turn founder experiences and conversations into compelling stories.
- Maintain each client's unique tone and positioning.
- Create content aligned with the client's ICP and business objectives.
- Repurpose existing content into new LinkedIn formats.
- Work with the design team to develop content briefs for carousels and static posts.
- Review and improve content based on performance data.
- Ensure content is original, insightful, and free from generic AI-generated language.
What We Are Looking For
- Strong LinkedIn content writing skills.
- Excellent research and analytical ability.
- Ability to understand complex business and technical topics.
- Strong storytelling and copywriting skills.
- Understanding of B2B, SaaS, AI, technology, and founder-led content.
- Ability to write in different voices and tones.
- Strong understanding of hooks and LinkedIn content formats.
- Ability to work independently and meet deadlines.
- High attention to detail.
Good to Have
- Experience working with founders or CEOs.
- Experience creating LinkedIn personal branding content.
- Understanding of Sales Navigator, ICP research, and B2B lead generation.
- Experience using AI tools for research and content development.
- Familiarity with LinkedIn analytics and content performance.
What You Will Work OnYou may work across:
Founder Branding
Thought leadership, founder stories, opinions, lessons, experiences, and industry insights.
B2B Content
ICP-focused educational and authority-building content.
AI & Technology
AI trends, enterprise AI, automation, SaaS, and emerging technology.
Corporate Branding
Company positioning, industry insights, case studies, and brand storytelling.
Working StructurePart-time role
Remote
Flexible working hours with defined daily deliverables and deadlines.
You will work closely with the Content & Strategy team to manage content for multiple clients.
Who Will Succeed In This RoleYou will do well here if you:
→ Read beyond the obvious.
→ Can turn one idea into multiple robust content angles.
→ Understand that good LinkedIn content starts with positioning, not writing.
→ Can write like a founder rather than like a content writer.
→ Care about business outcomes, not just impressions.
→ Are comfortable researching unfamiliar industries quickly.
→ Can consistently produce high-quality work without heavy supervision.
📌 Content Engineer (India)
🏢 Beige Studio
📍 India