House of Anita Dongre is hiring Brand and Communication Manager!!! /n /n Overview: /n The Brand Communication Manager at the House of Anita Dongre will play a crucial role in shaping and promoting the brand's identity and voice across multiple channels. This position requires a strategic thinker with a strong background in brand communications, a deep understanding of the fashion industry, and the ability to craft compelling narratives that resonate with diverse audiences. /n /n Key Responsibilities: /n /n

- Strategic Communication Planning:

/n /n Develop and implement comprehensive brand communication strategies to enhance brand visibility, reputation, and engagement across all platforms. /n /n

- Content Creation and Management:

/n /n Lead the creation of high-quality, engaging content for various channels, including social media, press releases, newsletters, and marketing campaigns. /n /n

- Media Relations:

/n /n Build and maintain strong relationships with media outlets, fashion editors, and influencers to secure consistent and positive coverage for the brand. /n /n

- Campaign Management:

/n /n Oversee the planning and execution of brand campaigns, ensuring alignment with brand values and business objectives. /n /n

- Event Coordination:

/n /n Collaborate with the events team to manage and promote brand events, and other promotional activities. /n /n

- Social Media Oversight:

/n /n Manage the brand’s social media presence, ensuring consistent messaging and visual identity across all platforms. /n /n

- Market Analysis:

/n /n Monitor industry trends, competitor activities,



and market feedback to inform communication strategies and identify new opportunities. /n /n

- Team Collaboration:

/n /n Work closely with cross-functional teams including design, sales, and digital marketing to ensure cohesive brand messaging and alignment with business goals. /n /n

- Crisis Communication:

/n /n Develop and implement crisis communication strategies to protect and uphold the brand’s reputation. /n /n

- On-Camera Presence (Preferred):

/n /n Should be comfortable and confident in front of the camera for brand storytelling, and social media content. While not a mandatory requirement, having prior experience or ease in creator-style or spokesperson-led content will be considered an added advantage. /n /n Qualifications: /n /n

- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.

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- 5+ years of experience in brand communications, preferably within the fashion or luxury industry.

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- Strong understanding of the fashion industry and market dynamics.

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- Excellent written and verbal communication skills. English & Hindi

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- Proven experience in managing media relations and crafting compelling brand stories.

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- Proficiency in social media platforms and digital marketing tools.

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- Creative thinking and ability to develop innovative communication strategies.

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- Robust project management skills with the ability to manage multiple projects simultaneously.

/n /n /n Interested candidates can send in their CV with the subject line "BCM" on [email protected]

📌 Brand Communications Manager (Mumbai)
🏢 House of Anita Dongre
📍 Mumbai