About this Role /n Basil is looking for an Art Director who can translate ideas into compelling visual stories across motion, video and static content. /n This is not a video-editor-only position. You will be responsible for the creative direction of reels, digital films, explainers, campaign videos and motion-led social content—from concept and storyboard through production and final delivery. /n You should be equally comfortable developing an original visual idea, presenting it to stakeholders, directing a shoot and guiding editors, designers and motion artists during post-production. /n /n What you will do /n /n Develop visual concepts for integrated campaigns, social media, reels, digital films and branded content. /n /n Translate creative briefs into treatments, mood boards, storyboards, style frames and shot references. /n Art-direct short-form and long-form video content from pre-production through post-production. /n Create repeatable visual formats and content properties for social platforms. /n /n Direct or supervise shoots, working with producers, directors, photographers, DOPs, stylists and production partners. /n /n Guide video editors, motion designers, graphic designers, illustrators and external specialists. /n Review edits, animation, typography, transitions, colour grading, sound design and visual effects. /n Ensure consistency between static campaign assets and their motion or video adaptations. /n Work closely with copywriters and strategists to strengthen scripts, hooks, narratives and visual storytelling. /n /n Present concepts clearly and explain the creative reasoning behind them. /n /n Estimate creative effort and work within production budgets and timelines. /n /n Participate in pitches, campaign presentations and client reviews. /n /n Stay current with social formats, visual culture, filmmaking techniques, motion-design trends and AI-assisted creative tools. /n /n Mentor junior designers and help improve the overall quality of the creative team’s output. /n /n What we are looking for /n /n /n

- 6-8 years of experience in an advertising,



digital, content, design or integrated communications agency.

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- At least 2–3 years of experience independently art-directing motion or video content.

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- A strong portfolio demonstrating conceptual thinking across video, motion and static design.

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- Experience creating reels, social-first videos, digital campaigns, explainers and branded films.

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- Strong understanding of composition, typography, colour, pacing, framing and visual hierarchy.

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- Ability to develop storyboards and clearly communicate the intended look, movement and narrative.

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- Practical knowledge of video production, shoot planning and post-production workflows.

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- Proficiency in Adobe Photoshop, Illustrator, After Effects and Premiere Pro.

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- Familiarity with Figma, 3D workflows, generative AI or AI video tools would be valuable.

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- Strong communication, presentation and feedback skills.

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- Ability to manage multiple projects without compromising creative quality or timelines.

/n /n /n Your portfolio should demonstrate /n /n /n

- Original campaign and video concepts not only editing or software execution.

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- Storyboards, treatments or style frames alongside the finished work.

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- Reels and social-first content created specifically for platform behaviour.

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- Experience directing shoots or guiding production teams.

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- Robust motion typography, transitions and visual storytelling.

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- Clear ownership of your contribution to each project.

/n /n /n How Success will be measured /n /n /n

- Quality and originality of motion and video concepts.

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- Consistency between the initial idea and final execution.

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- Performance and adaptability of content across social platforms.

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- Delivery within agreed timelines and production budgets.

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- Reduction in avoidable revisions and production rework.

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- Ability to raise the quality of designers, editors and motion artists.

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- Positive feedback from internal teams and stakeholders.

/n /n /n Compensation /n ₹12–14 lakh per annum, depending on portfolio quality, conceptual ability and production experience

📌 Art Director - Motion & Video Content (Bengaluru)
🏢 Basil
📍 Bengaluru