24 Aug
|
Growth School
|
India
24 Aug
Growth School
India
About Us
Out skill (a GrowthSchool company) is building the world's most trusted school for professionals. Millions of learners come to us to accelerate their careers through cohort-based programs taught by the world's best operators, founders, and industry leaders.
We're entering our next phase of growth—expanding globally, launching new business lines, and building an enduring institution. As we scale, every hire plays a critical role in shaping what we build next.
Why This Role Exists
We're looking for a Performance Marketing Manager to lead our paid growth engine and drive scalable customer acquisition across digital channels. This role is responsible for building high-performing campaigns, optimizing marketing spend, and delivering measurable business growth through data-driven experimentation and strategic execution.
You'll work closely with cross-functional teams to develop growth strategies, manage significant marketing budgets, and build a high-performing performance marketing function that consistently delivers strong ROI.
What You'll Do
- Develop and execute performance marketing strategies aligned with business and revenue goals.
- Own customer acquisition across paid channels, continuously improving campaign performance and ROI.
- Manage and optimize marketing budgets through data-driven decision-making.
- Build, mentor, and lead a high-performing performance marketing team.
- Analyze campaign performance, customer behavior, and market trends to identify growth opportunities.
- Continuously optimize campaigns through testing, experimentation,
and performance analysis.
- Conduct competitor and market research to strengthen marketing strategies.
- Collaborate with product, creative, sales, and leadership teams to drive business growth.
- Manage relationships with media partners, agencies, and vendors while negotiating favorable commercial terms.
- Track key marketing metrics and build reports to measure business impact.
- Drive recruitment, coaching, and performance management within the marketing team.
- Stay updated on emerging digital marketing trends, platforms, and best practices.
What We're Looking For
We're looking for a strategic and analytical marketer with strong ownership, leadership capabilities, and a proven record of scaling paid marketing programs. The ideal candidate is comfortable managing large budgets, making data-backed decisions, and leading teams in a fast-paced, high-growth environment.
Must-Have
- 5+ years of experience in Performance Marketing or Growth Marketing.
- Robust experience managing paid acquisition campaigns across multiple digital channels.
- Proven experience handling large marketing budgets with a focus on maximizing ROI.
- Strong analytical skills with expertise in campaign optimization and performance measurement.
- Experience leading and mentoring high-performing marketing teams.
- Excellent communication and stakeholder management skills.
- Strong understanding of digital marketing, customer acquisition, and growth strategies.
- Experience with marketing analytics, reporting, and data-driven decision-making.
- Ability to prioritize multiple initiatives in a fast-paced environment.
- Bachelor's degree in Marketing, Business Administration, or a related field.
Good-to-Have
- Master's degree (MBA or equivalent).
- Experience working in high-growth startups, EdTech, SaaS, or consumer internet companies.
- Exposure to brand marketing and integrated marketing campaigns.
- Experience with media planning, vendor negotiations, and marketing automation tools.
- Strong understanding of financial planning, forecasting, and budget management.
- Experience conducting market research and competitive analysis.
What We Offer
- Opportunity to build and scale marketing for one of the fastest-growing qualified learning companies.
- Ownership of high-impact growth initiatives with significant business visibility.
- A high-performance, entrepreneurial culture with rapid learning opportunities.
- Competitive compensation and performance-based incentives.
- Collaboration with experienced founders, operators, and industry leaders.
- Clear opportunities for career growth and leadership development.
Location : Bangalore.
Work Mode : On site .
📌 Performance Marketing Manager (India)
🏢 Growth School
📍 India