Company Description

Twin Two is an e-commerce and marketplace agency that helps brands and retailers grow across Shopify, Amazon, Walmart, eBay, TikTok Shop, and other digital channels.

We support clients with marketplace strategy, product listings, advertising, content, affiliate marketing, social media, customer service, reporting, and overall e-commerce growth.

Role Description

Twin Two is looking for a Social Media Manager to help manage social media content and organic growth for our clients.

This role will focus on planning, creating, organizing, and publishing content across social platforms while supporting each client’s broader e-commerce goals. The ideal candidate understands social media, content calendars, short-form video, brand storytelling, engagement, and how social content can help support product launches, promotions, traffic, and online sales.

We are looking for someone who can help think through what content should be created, why it matters, how it supports the brand, and how it can help drive awareness, engagement, and conversion.

Responsibilities

- Manage social media accounts for Twin Two clients
- Create and maintain weekly and monthly social media content calendars
- Plan content for Instagram, Facebook, TikTok, LinkedIn, YouTube Shorts, Pinterest, X, and other relevant platforms
- Write captions, post copy, hashtags, short-form video concepts, stories, reels, carousel ideas, and social content briefs
- Coordinate with designers, video editors, AI content creators, influencers, and internal team members to create social assets
- Support product launches, promotions, seasonal campaigns, bundles, and brand announcements
- Help develop content ideas that support each brand’s products, audience, positioning, and goals
- Monitor social media trends,



competitor content, platform updates, and customer behavior
- Review comments, messages, engagement, and community activity when needed
- Track social performance including reach, engagement, follower growth, clicks, views, shares, saves, and content performance
- Use performance data to recommend new content ideas and improvements
- Help repurpose content across platforms and formats
- Support TikTok Shop, influencer, affiliate, UGC, and paid social efforts when connected to social content
- Use AI tools to help brainstorm, draft, organize, and scale content ideas
- Maintain organized trackers for content calendars, approvals, creative requests, posting schedules, and performance updates

Qualifications

- Experience managing social media accounts for brands, e-commerce companies, agencies, or clients
- Strong understanding of Instagram, TikTok, Facebook, LinkedIn, YouTube Shorts, and other social platforms
- Experience creating content calendars and planning social media campaigns
- Solid writing skills for captions, hooks, short-form content, and brand messaging
- Understanding of short-form video, Reels, TikTok content, stories, carousels, and social-first creative
- Ability to understand products and turn them into engaging content ideas
- Strong attention to detail and ability to manage posting schedules
- Comfortable reviewing social media performance and making recommendations




- Strong English communication skills
- Organized and able to manage multiple brands or client accounts at once
- Comfortable working remotely with designers, editors, marketers, and e-commerce teams

Preferred Experience

- Experience with e-commerce, DTC brands, marketplace brands, or retail products
- Experience creating content for product launches, promotions, holidays, and seasonal campaigns
- Experience with TikTok Shop, UGC creators, influencers, or affiliate content is a plus
- Experience using tools such as Canva, CapCut, Later, Buffer, Hootsuite, Meta Business Suite, TikTok Creative Center, Notion, ClickUp, ChatGPT, Claude, or similar tools
- Experience using AI tools for content ideation, captions, scripts, and creative planning
- Basic understanding of paid social, performance marketing, email marketing, SEO, or social commerce is a plus
- Experience working with categories such as electronics, home goods, beauty, fashion, food, toys, baby products, furniture, lifestyle, or consumer products is a plus
- Agency experience or experience managing multiple brands is a plus

What We Are Looking For

We are looking for someone creative, organized, and proactive who can take ownership of social media execution for our clients.

The right person should be able to look at a brand, understand the products, review what competitors are doing, and help create a social media plan that feels relevant, consistent, and useful for the business.

We need someone who can balance creativity with execution. The content should look good and feel engaging, but it should also support real business goals like product awareness, website traffic, customer trust, product launches, and online sales.

📌 Social Media Manager – eCommerce & Content (Hubballi)
🏢 Twin Two
📍 Hubballi