Job Description
Job Description: Program Advisor
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The Program Manager is a critical, front-facing role responsible for driving enrolment and serving as the primary bridge between prospective students/parents and the HOAG educational philosophy. You will not simply sell a program; you will consult with high-achieving families to position the HOAG Summer School and other programs as a transformative, career-defining step for their child's future leadership trajectory. This role requires exceptional communication skills, a deep belief in experiential learning, and the ability to articulate the value of an "Ivy-Grade" education.
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Reports To: Head of Admissions & Outreach
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Location: Mumbai (Hybrid)
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About HOAG
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HOAG (HOAGSTERS LLP) is defining the future of education for young leaders aged 11-17. We offer India's first Ivy-Grade educational experience, focusing intensely on cultivating critical thinking, communication, confidence, and a leadership mindset. Our flagship offering, the HOAG Summer School, is an immersive program designed to turn ambitious students into strategic, independent thinkers ready for global challenges.
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Key Responsibilities1. Enrolment and Revenue Generation
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- Consultative Sales: Manage the entire enrolment lifecycle from initial inquiry (lead) through to final registration, maintaining a target-driven approach.
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- Value Articulation: Clearly and compellingly articulate HOAG's unique selling proposition, differentiating the program from traditional tutoring or casual summer camps, emphasizing the long-term return on investment in a child's leadership capital.
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- Pipeline Management: Utilize CRM tools to track, manage, and report on the sales pipeline, ensuring accurate forecasting and timely follow-ups with high-potential leads.
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2. Parent and Student Counselling
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- Needs Assessment: Conduct in-depth discovery calls with parents and students to understand the student's career aspirations, learning gaps, and personal development goals.
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- Personalized Recommendation: Advise parents on the optimal HOAG program track (e.g., Leadership Lab, Summer School) that aligns with the student's profile and needs.
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- Objection Handling: Confidently address parent queries regarding program structure, curriculum methodology (experiential learning), and the prestige of the HOAG brand.
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3. Outreach and Event Support
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- Represent HOAG at promotional webinars, educational fairs, and exclusive partner events
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- Conduct engaging information sessions for small groups of prospective parents, both online and in-person.
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4. Continuous Feedback and Improvement
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- Collect and analyse qualitative feedback from parents regarding program interest, pricing sensitivity, and competitive offerings to inform marketing and product strategy.
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Qualifications and Required Experience
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- Minimum 1+ years of experience in B2C sales, admissions counselling, or high-value educational consulting.
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- Proven track record of meeting and exceeding ambitious enrolment targets.
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- Familiarity with the Indian K-12 and higher education ecosystem, particularly trends in non-traditional and competitive admissions.
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Key Skills & Competencies
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- Exceptional Communication: Fluent, polished, and persuasive verbal and written communication in English. Ability to command confidence and trust with high-net-worth parents.
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- Empathy and Counselling: The ability to listen actively and approach conversations with an advisory, rather than purely transactional, mindset.
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- Process and Detail Orientation: High proficiency in using CRM systems (e.g., HubSpot, Salesforce) and managing complex, multi-stage enrolment workflows.
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- High Energy & Resilience: Must thrive in a fast-paced, high-stakes environment and maintain motivation through peak seasons.
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Why Join HOAG?
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- Impact: Be part of a mission to redefine education and shape the next generation of Indian leaders.
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- Prestige: Work with a premium brand that commands respect in the educational space.
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- Growth: This is a scale-up environment, offering rapid professional development and opportunities to take on broader responsibilities as the company expands its program portfolio.
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- Compensation: Market-competitive salary plus an aggressive, performance-based incentive structure tied directly to enrolment success.
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📌 Program Manager (Mumbai)
🏢 HOAG
📍 Mumbai