Company Description Spotlight is a performance-driven digital marketing agency that helps brands turn online attention into measurable growth. The team partners with businesses, startups, service-based brands, professionals, and personal brands to build authority, generate qualified leads, and scale revenue across digital platforms. Spotlight specializes in performance marketing, social media strategy and management, lead generation and funnel optimization, SEO and website growth, content strategy, and campaign analytics. Every engagement is grounded in research, platform-specific strategy, compelling content, and continuous optimization to deliver business outcomes rather than vanity metrics. Brands choose Spotlight for strategy-first execution, transparent reporting, algorithm-aware content, brand-aligned messaging, and ROI-focused performance marketing.
Role Description This is a full-time, in office Digital Marketing Specialist role based in Hyderabad. The Digital Marketing Specialist will plan, execute, and optimize performance marketing campaigns across platforms such as Meta,



Google, and YouTube, focusing on lead generation and revenue growth. Responsibilities include managing social media channels, creating and scheduling content, supporting funnel optimization, and coordinating SEO and website growth initiatives with the broader team. The role involves monitoring campaign performance using web and marketing analytics tools, preparing clear reports, and recommending data-driven improvements. The specialist will collaborate closely with internal stakeholders and clients to ensure messaging, targeting, and creative align with brand and business goals.
Qualifications
Strong Digital Marketing and Online Marketing skills, with experience executing multi-channel campaigns.
Proficiency in Social Media Marketing, including content planning, community management, and platform-specific strategies.
Ability to work with Web Analytics tools to interpret data, track convers

📌 Digital Marketing Specialist (Hyderabad)
🏢 Spotlight marketing official
📍 Hyderabad