Company Description Nityalaukik Solutions Private Limited is a diversified organization focused on building ventures that balance profit with purpose across cosmetics, salons, packaged food & QSR, cloud kitchen , restaurent and entertainment.

Its flagship brand AniGlow Professional offers natural, Made-in-India skincare and haircare products, complemented by AniGlow Unisex Salons that integrate these offerings for consistent quality and better margins.

The company also runs Desi Dabba for hygienic, affordable Indian meals and AniGlow Academy to train aspiring beauty professionals. Real estate initiatives prioritize transparency and sustainability, while entertainment projects support creators and cultural events.

Through the NAP Foundation, 10% of earnings from each vertical fund social causes such as education, employment, and animal welfare, reflecting a solid commitment to ethical and impact-driven growth.

Role Description This is a full-time, on-site Social Media Marketing Specialist role based in Thane. The Specialist will manage and grow the company’s social media presence across platforms, including planning and executing campaigns that align with brand and business objectives.

Day-to-day responsibilities include creating and scheduling engaging content, monitoring performance metrics, optimizing posts, and maintaining consistent brand voice for multiple verticals. The role involves collaborating with marketing, design,



and business teams to develop digital strategies, support product launches, promote events, and drive community engagement. The Specialist will also track trends, respond to audience interactions, and provide regular reports with insights and recommendations for continuous improvement.

Qualifications

- Candidate should possess strong skills in Social Media Marketing and Social Media Content Creation, with hands-on experience managing brand pages across major platforms.
- Extensive knowledge for Google Ad and Meta Ad
- Candidate should possess skills in Digital Marketing and Marketing, including campaign planning, basic analytics, and understanding of online customer journeys.
- Candidate should possess excellent Communication skills, with the ability to craft clear, persuasive copy and collaborate effectively with cross-functional teams.
- Relevant experience in managing social media for consumer brands (beauty, food, lifestyle, or education) is beneficial.
- Familiarity with social media management tools, basic design tools (e.g., Canva or similar), and platform analytics is preferred.
- Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience is desirable.
- Ability to work on-site in Thane, manage multiple projects, and adapt quickly to trends in digital and social media landscapes.

📌 Social Media Marketing Specialist (Mumbai)
🏢 Nityalaukik Solutions Private
📍 Mumbai