24 Aug
|
GreenHonchos
|
Noida
24 Aug
GreenHonchos
Noida
Job Title: Social Media Marketer
Location: Noida sec-16, WTT building
Experience: 2 – 4 Years
Employment Type: Full-time
Company Description
GreenHonchos (GH) is a trusted Digital Commerce enablement agency with over a decade of experience helping over 200 global retail brands scale their online presence. Utilizing state-of-the-art technologies, tailored e-commerce strategies, and digital commerce solutions, GH delivers exceptional customer experiences while accelerating revenue growth. With expertise in eRetail consulting, eCommerce technology, digital commerce, and data analytics, GH supports brands across various industries, including retail, grocery, and healthcare, in their digital transformation journey.
GH operates from offices located in Delhi, Bengaluru, and Dubai.
Role Description
This is a full-time, in office role for a Social Media Marketing Specialist based in Noida. The specialist will be responsible for developing and implementing social media strategies to enhance brand presence, creating engaging and impactful social media content, and managing social media platforms. Additional duties include planning and executing paid digital marketing campaigns, analyzing trends and data for optimization, and collaborating with the marketing team to align strategies with broader brand goals.
Key Responsibilities
- Develop and manage social media calendars, ensuring timely execution of campaigns and posts.
- Create high-quality, engaging, and platform-specific content, including reels, stories, graphics, and videos.
- Leverage AI-powered tools for content automation, trend analysis, and sentiment tracking.
- Build and maintain relationships with influencers and content creators to drive brand awareness.
- Optimize posts and campaigns for reach, engagement, and conversions.
- Respond to audience interactions, managing community engagement and fostering brand loyalty.
- Work closely with creative, marketing, and performance teams to align messaging and campaign execution.
- Conduct competitive analysis and provide insights to enhance brand positioning.
- Capture high-quality images and videos for content creation, including shoots, live coverage, and interviews.
- Assist or host video content, social media lives, and brand storytelling initiatives.
- Operate and manage photography and videography equipment to produce engaging visual content.
What We Seek in You
- Bachelor's/Master's degree in Marketing, Communications, Digital Media, or a related field.
- 1-3 years in social media management, content creation, influencer marketing, or digital strategy, preferably in an eCommerce or digital agency environment.
- Deep understanding of content formats, algorithms, and engagement strategies across platforms.
- Experience with ChatGPT, Canva AI, Adobe Firefly, Midjourney, Runway ML, Synthesia, Jasper AI, Copy.ai, or similar.
- Strong skills in crafting compelling stories, visuals, and interactive formats.
- Hands-on experience with camera handling, shooting, editing, and post-production.
- Comfortable with hosting, anchoring, or presenting for live videos and brand storytelling.
- Ability to track and analyze social media metrics to drive data-backed decisions.
- Excellent verbal and written skills, with experience working cross-functionally.
📌 Social Media Marketing Specialist (Noida)
🏢 GreenHonchos
📍 Noida