Key Responsibilities

- Manage day-to-day social media content across Instagram, Facebook, YouTube, LinkedIn and X.

- Take ownership of multiple content IPs and execute them end-to-end.

- Research trends, topics, formats, creators and audience interests to identify content opportunities.

- Develop monthly and weekly content calendars and maintain consistent publishing.

- Build and manage relevant content buckets for different platforms and IPs.

- Ideate content concepts, hooks, scripts, captions, CTAs and social-first formats.

- Shoot short-form videos and other content independently.

- Edit Reels, Shorts and other social media videos independently.

- Create basic social media creatives wherever required.

- Repurpose content across platforms while adapting it to the format and audience of each platform.

- Monitor content performance and identify opportunities to improve reach, engagement and retention.

- Stay updated with emerging social media trends, formats, memes, creator trends and platform changes.

- Experiment with recent content formats and continuously improve content quality and output.

- Use AI extensively across research, ideation, scripting, content creation, repurposing and workflow automation.





- Coordinate with the marketing team while independently managing day-to-day content execution.

The ideal candidate should

- Have an existing Instagram page/creator account with a history of regular content posting.

- Understand how social media content works beyond basic posting.

- Have a good understanding of hooks, storytelling, retention and CTAs.

- Be capable of taking a content idea from concept script shoot edit publish independently.

- Have experience creating short-form video content.

- Understand how to plan content calendars and content buckets.

- Be camera-friendly and comfortable appearing in videos.

- Be comfortable experimenting with different content formats and trends.

- Be highly curious, proactive and eager to learn new skills.

- Be comfortable handling multiple content IPs simultaneously.

- Have a strong creator mindset and willingness to experiment.

- Be comfortable working independently without constant dependency on separate graphic design or video editing resources.

- Have a strong interest in AI and new-age content creation.

📌 Social Media Intern (Mumbai)
🏢 Awdiz
📍 Mumbai