Job Title: Social Media Executive

Job Overview

We are looking for a creative and results-driven Social Media Executive to manage and grow our presence across multiple platforms including Instagram, Facebook, YouTube, TikTok. The ideal candidate should have a solid understanding of content strategy, audience engagement, and performance marketing.

Location : Kolkata

Key Responsibilities
Manage and execute social media strategies across
Instagram, Facebook, YouTube, TikTok
Create, curate, and publish engaging content (posts, reels, shorts, stories, videos)
Develop platform-specific strategies to increase followers, engagement, and conversions
Plan and maintain a monthly content calendar aligned with brand goals
Handle daily posting, comments, DMs, and community engagement
Collaborate with design and video teams for high-quality creatives
Monitor trends, hashtags, and competitor activities to optimize performance
Manage influencer collaborations and partnerships
Run and optimize paid campaigns (Meta Ads, YouTube Ads, TikTok Ads)




Track and analyze performance using tools like Meta Insights, YouTube Analytics, etc.
Generate weekly/monthly reports on KPIs (reach, engagement, leads, ROI)

Platform-Specific Responsibilities

Instagram & Facebook
Manage reels, stories, carousels, and ad campaigns
Optimize engagement through comments, polls, and interactive content

YouTube
Upload and optimize long-form videos and YouTube Shorts
Handle SEO (titles, tags, descriptions, thumbnails)

TikTok
Create viral/trend-based short-form videos
Stay updated with trending sounds and formats

OnlyFans
Manage subscriber engagement and content posting
Develop monetization strategies (subscriptions, exclusive content)
Maintain brand tone and compliance with platform guidelines

Required Skills
Robust knowledge of all major social media platforms
Experience with content creation tools (Canva, Adobe, CapCut, etc.)
Understanding of social media alg

📌 Social Media Marketing Executive Kolkata Metropolitan Area (India)
🏢 Virtual Employee
📍 India