Marketing Activations Campaign Management

- Develop and execute marketing activations, promotional campaigns, seasonal events, and experiential

initiatives aimed at increasing footfall, customer engagement, and retailer conversion.
- Prepare and implement the annual marketing and events calendar in alignment with business objectives,

festive periods, and key trading opportunities.
- Conceptualize and execute innovative customer engagement programs that enhance brand visibility and drive

repeat visits. Event Planning & Execution
- Plan, coordinate, and oversee the execution of mall events, exhibitions, trade shows, promotional activities,

community initiatives, corporate events, charity events, and other customer-focused programs.
- Ensure all events are delivered efficiently, on schedule, and within approved budgets while maintaining high

standards of quality and customer experience.
- Coordinate with internal departments, retailers, agencies, vendors, and external stakeholders to ensure

seamless event execution.

Dcor

- Develop and implement visual merchandising and dcor strategies that enhance the overall ambience and

appeal of the property.
- Ensure all seasonal dcor, promotional displays, signage, and branding elements are executed in line with





marketing objectives and brand guidelines.
- Continuously evaluate and improve visual presentation standards to maximize customer engagement.

Project, Vendor & Budget Management
- Establish project timelines, priorities, and deliverables, ensuring timely completion of all marketing activities and

events.
- Manage relationships with event agencies, vendors, suppliers, and partners to ensure quality execution and cost-

effective delivery.
- Monitor marketing and event budgets, ensuring optimal utilization of resources and adherence to approved

financial plans.

Additional Attributes

- Clear verbal and written communication skills, with the ability to actively listen, understand requirements, and

convey information effectively.
- Should be a team leader, 2 subordinates under his/her leadership present at the centre
- Closely liaise with Head Office (marketing team) and should be a positive team player
- Proficient in handling challenges and understanding in mall consumer, market, competition

Contact Details HR-Chitra Aher

Only WhatsApp is available on this number: (phone hidden). You can share the CV on WhatsApp.

📌 Senior Manager AGM Marketing /Mall Marketing & Activations- Pune
🏢 SG Oasis
📍 Pune