23 Aug
|
Puma
|
Bengaluru
Position Summary: We are looking for a passionate & smart individual to join demand generation team at PUMA. This role will be responsible for managing relationship with internal/external stakeholders, performance marketing, brand visibility on key E-Commerce platforms.
Duration: 3 months (We can extended the internship if needed)
Reports to: Senior Manager Performance Marketing
Key Objectives:
Own and optimize an annual performance marketing budget of ~2030 Cr.
Drive revenue growth while delivering ROAS and profitability targets.
Plan, execute and optimize high-impact paid marketing campaigns.
Analyze performance data to identify insights and growth prospects.
Collaborate with Business, Brand, Merchandising and Analytics teams.
Drive continuous experimentation to improve marketing efficiency.
Key Performance Indicators
Revenue & ROAS Achievement
Marketing Budget Efficiency
Campaign Execution & Optimization
Growth in Recent Season/Product Visibility
Eligibility Criteria And Functional Competencies Required:
Experience
Pursuing or recently completed a Bachelors/Masters degree in Marketing, Digital Marketing, Advertising, Communications, Business Administration, Commerce or a related field.
Relevant certifications or coursework in Digital Marketing, Google Ads, Meta Ads, SEO, Analytics or Performance Marketing will be an added advantage.
📌 Intern Performance Marketing Bengaluru
🏢 Puma
📍 Bengaluru