Role & responsibilities
Monitor customer, competitor, content, festival, cultural, and social media trends.
Identify customer needs, concerns, purchase barriers, and emerging opportunities.
Analyse VedaMandirs content to identify winning topics, formats, hooks, and engagement drivers.
Track festivals, regional trends, creators, and relevant platform trends.
Convert insights into actionable content and creative recommendations.
Support paid acquisition with audience insights, messaging, hooks, and creative ideas.
Support social media scheduling, publishing, community monitoring, and performance tracking.
Prepare daily intelligence updates and weekly reports with explicit actions.

Core expectation:
Observation Analysis Insight Recommendation Action

Preferred candidate profile





• Experience in digital marketing or performance marketing

• Experience in social listening

• Experience with competitor intelligence

• Experience in the devotional, spiritual, cultural or religious category

• Understanding of Hindu festivals and Indian cultural conversations

• Experience working with multilingual content teams

• Experience using social media management and analytics tools

• Familiarity with Meta Business Suite

• Familiarity with AI tools for research and content intelligence

• Basic understanding of paid social advertising

• North Indian Hindi Speaking state person is positive to have but not must.

📌 Social Media Executive Hyderabad
🏢 Way2News
📍 Hyderabad