Role & responsibilities
Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
Manage lead generation and e-commerce campaigns to achieve CPL, CPA, and ROAS targets.
Set up and monitor conversion tracking using GA4, Google Tag Manager, Meta Pixel, and other relevant tracking tools.
Analyze campaign performance and implement data-driven optimization strategies.
Coordinate with the creative team to develop and test ad creatives and landing pages.
Prepare regular performance reports and provide actionable insights.

Qualifications & Skills
Bachelors degree in marketing, Business Administration, Communications, or a related field.
1 to 2 years of hands-on experience in performance marketing.
Robust working knowledge of Google Ads and Meta Ads Manager.
Experience with Google Analytics 4 (GA4), Google Tag Manager, and conversion tracking.
Google Ads and/or Meta certifications will be an added advantage.
Robust analytical, reporting, and communication skills.

📌 Digital Marketing Executive For Japanese Company Bengaluru
🏢 TECNOVA INDIA
📍 Bengaluru