24 Aug
|
Prosync Infotech
|
New Delhi
24 Aug
Prosync Infotech
New Delhi
Designation
- PPC Specialist ( Meta Ads )
Location:
East Patel Nagar, New Delhi
Experience:
Minimum 3 years (Meta Ads specialisation mandatory)
Salary:
₹30,000 – ₹55,000 in-hand per month
Job Type:
On-site
About Us
ProSync Infotech Private Limited is a Current Delhi–based e-commerce enablement and education company specialising in Amazon. We manage and scale Amazon seller accounts end to end — listings, A+ content, Brand Store, FBA and advertising — and we have trained 40,000+ Amazon sellers through our education arm. Our performance marketing team runs live Meta ad budgets to drive external traffic, brand demand and D2C growth for a portfolio of Amazon brands across categories like apparel, home, beauty, pet care and consumer goods.
Role Overview
We are looking for a hands-on
PPC Specialist with deep Meta Ads expertise
to independently own campaign strategy, execution and scaling for multiple client accounts. This is not a support role — you will be responsible for spend decisions, ROAS targets and account-level outcomes from day one.
Key Responsibilities:
Campaign Management
- Plan, launch, manage and scale Meta (Facebook & Instagram) ad campaigns across TOF, MOF and BOF stages
- Build campaign structures using CBO and ABO based on account maturity and budget size
- Manage Advantage+ Shopping Campaigns, catalogue sales, dynamic retargeting and lead generation objectives
- Own daily budget pacing, bid strategy, and scaling/pull-back decisions
Audience & Creative
- Conduct audience research — interest stacks, lookalikes, custom audiences, exclusions and retargeting windows
- Run structured creative testing (hooks, angles, formats, UGC vs static vs video) and identify winning combinations
- Write creative briefs and coordinate with in-house designers and video editors for ad assets
- Maintain a creative testing calendar so accounts never run out of fresh assets
Tracking & Technical
- Set up and troubleshoot Meta Pixel, Conversions API (CAPI), custom conversio
📌 PPC Specialist (New Delhi)
🏢 Prosync Infotech
📍 New Delhi