: Sales Manager

Position: Sales Manager

Department: Sales & Marketing

Location: Delhi

Reporting To: General Manager

Job Summary

We are looking for a dynamic and result-oriented Sales Manager to drive sales of aluminium foil products (household foil, packaging foil, pharma foil, container foil, etc.) across assigned territories. The candidate will be responsible for business development, dealer/distributor management, key account handling, and achieving sales targets.

Key Responsibilities

Sales & Business Development

- Achieve monthly, quarterly, and annual sales targets for aluminium foil products
- Identify and develop new business opportunities in target segments (packaging, pharma, food service, household/retail, industrial)
- Expand market presence in existing and new territories/regions
- Prepare and execute sales strategies and business plans to grow revenue and market share

Dealer/Distributor & Channel Management

- Appoint, manage, and develop dealer/distributor network across assigned territory
- Ensure adequate stock availability and inventory planning at dealer/distributor points
- Monitor channel partner performance and resolve channel conflicts
- Conduct regular market visits to strengthen distribution network

Key Account Management

- Handle key accounts including packaging companies, pharma companies, food processing units, and institutional buyers
- Build long-term relationships with key clients through regular engagement
- Negotiate pricing, contracts, and credit terms within company policy
- Ensure high levels of customer satisfaction and timely resolution of complaints

Market Intelligence & Reporting

- Track competitor activities, pricing trends, and market movements (aluminium/foil raw material prices)
- Prepare sales forecasts, MIS reports,



and market feedback reports for management
- Analyze sales data to identify growth opportunities and underperforming areas

Order & Collection Management

- Coordinate with production/planning team to ensure timely order fulfillment
- Monitor outstanding payments and ensure timely collections as per credit policy
- Track order-to-delivery cycle and resolve logistics/dispatch issues with customers

Team Management (if applicable)

- Lead, train, and motivate a team of sales executives/territory managers
- Set individual targets and monitor team performance
- Conduct regular reviews and provide guidance for skill development

Required Qualifications & Skills

- Bachelor's degree in any discipline; MBA in Sales/Marketing preferred
- 5–8 years of sales experience, preferably in aluminium foil, flexible packaging, or related manufacturing/FMCG industry
- Robust knowledge of foil/packaging products, applications, and industry pricing dynamics
- Proven track record of achieving sales targets and expanding distribution network
- Excellent negotiation, communication, and relationship-management skills
- Willingness to travel extensively within assigned territory
- Proficiency in MS Excel, PowerPoint, and reporting tools

Preferred

- Existing network of dealers/distributors/institutional buyers in packaging, pharma, or food industry
- Experience in B2B and B2C sales for foil/packaging products
- Knowledge of raw material (aluminium) pricing trends and its impact on product costing

Key Performance Indicators (KPIs)

- Monthly/quarterly sales volume and value achievement
- New dealer/distributor additions and territory expansion
- Key account retention and growth
- Collection efficiency (DSO — Days Sales Outstanding)
- Market share growth in assigned region

Pay: ₹25,000.00 - ₹60,000.00 per month

Work Location: In person

📌 Sales Manager (Delhi)
🏢 Green berry india
📍 Delhi