Role & responsibilities
- Assign and track Primary & Secondary Sales Targets for the team and review performance periodically.
- Ensure effective beat planning and productivity management for Sales Officers (SO) and TSI.
- Monitor sales performance on daily, weekly, monthly, quarterly, and annual basis.
- Execute the Go-To-Market (GTM) strategy effectively to improve market reach.
- Conduct market and category analysis and implement action plans to drive sales.
- Supervise sales promotions, merchandising, retail visibility, and branding activities.
- Manage, train, and mentor Sales Officers and act as a trainer for TSI teams.
- Evaluate territory, distributor, and key outlet performance to ensure sales growth.
- Expand the distribution network and monitor distributor financial health & monthly NOC compliance.




- Ensure effective stock management at distributor points and coordinate with C&FA.;
- Manage claim settlements and share sales tracking reports with RSM/ZSM.
- Monitor competition and provide market intelligence to the central team.

Qualifications & Experience
- Graduate in any discipline.
- 4-8 years of sales experience, preferably in Perfume, Cosmetics, FMCG, Beauty, or Personal Care Industry.
- Strong experience in distributor management, general trade, and team handling.

Key Skills
- Sales & team management
- Distributor & channel handling
- Market analysis & business development
- Communication & negotiation skills
- Sales reporting & execution skills

📌 Area Sales Manager (Meerut)
🏢 Purpos Planet (A part of Mcnroe)
📍 Meerut