National Sales Head – Furniture

Location: Delhi, India | National Role | Full time

About Us

We are a leading Made-in-India furniture brand, known for creating high-quality, durable, and stylish home products that combine craftsmanship with honest pricing. With a growing national presence across online and offline channels, we are now looking for a National Sales Head to drive our next phase of growth.

The Role

As the National Sales Head – Furniture, you will own the P&L; of sales across India, driving revenue growth through retail, distribution, e-commerce, and institutional channels. This is a strategic leadership role requiring sales vision, strong execution, and the ability to build high-performing teams.

Key Responsibilities
- Sales Strategy & Execution
- Develop and implement the national sales strategy across retail, distribution, and online platforms.
- Drive expansion into Tier 1, 2, and 3 cities with scalable sales models.
- Ensure consistent achievement of revenue, margin, and market share targets.
- Channel & Business Development




- Build and strengthen relationships with distributors, retailers, modern trade, and institutional buyers.
- Drive e-commerce partnerships and omni-channel growth.
- Identify new business opportunities and expand geographic reach.
- Team Leadership & Performance Management
- Build, lead, and inspire a pan-India sales team.
- Set clear performance metrics, drive accountability, and enable growth through coaching.
- Collaborate with marketing and operations to ensure seamless customer experience.
- Market Intelligence & Brand Growth
- Track market trends, competitor activities, and consumer insights to refine strategy.
- Represent the brand at trade shows, exhibitions, and key industry forums.
- Provide feedback to product teams for continuous innovation.

Qualifications & Experience
- 10+ years of experience in sales leadership, preferably in furniture, home décor, consumer durables, or lifestyle retail.
- Proven track record

📌 Head of Sales (Delhi)
🏢 Fuirniture Business ATOZ
📍 Delhi