ROLE

Sales Engineer - Industrial Automation / OEM Sales

- LOCATION

Ahmedabad / Coimbatore, India
- JOB SUMMARY

We are looking for an experienced Sales Engineer to drive business growth across strategic OEM accounts by developing customer relationships, identifying new opportunities, and providing consultative automation solutions. The role will focus on Industrial Automation, Drive Technology, Motion Control, Servo Systems, PLCs, HMIs, and Machine Automation , while managing the complete sales cycle from opportunity identification to order closure.

Industrial Automation Sales | OEM Sales | Technical Sales | Key Account Management | Drives | Motion Control | Servo Systems | PLC & HMI | Machine Automation | Consultative Selling | Solution Selling | Opportunity Management | Commercial Negotiation | CRM & Sales Forecasting | Customer Relationship Management

- QUALIFICATION
- Bachelor’s degree in Electrical, Electronics, EnTC, Instrumentation, Mechatronics, Mechanical, or related engineering/technical discipline.
- 8-12 years of relevant experience in Industrial Automation Sales, Technical Sales, Application Engineering, OEM Sales, or Key Account Management.




- Solid experience in industrial automation and OEM customer management.
- Willingness to travel up to 80%.
- MANDATORY SKILLS
- RESPONSIBILITIES
- Manage and grow relationships with strategic OEM customers across the assigned territory.
- Develop account plans to drive revenue, profitability, and market penetration.
- Identify opportunities for automation upgrades, modernization, retrofits, and competitor replacements.
- Develop new business opportunities and expand share of wallet within existing accounts.
- Understand customer requirements and recommend value-based automation solutions.
- Work with Technical Sales and Application Engineering teams to develop customer solutions.
- Manage the complete sales cycle from lead generation to negotiation and order closure.
- Conduct commercial discussions, pricing negotiations, and contract finalization.
- Maintain accurate CRM records, sales forecasts, and opportunity pipelines.
- Monitor market trends, customer developments, and competitor activities.
- Build strong relationships with decision-makers, engineering teams, procurement, and key stakeholders.

📌 Sales Engineer – Industrial Automation (Coimbatore)
🏢 YO IT CONSULTING
📍 Coimbatore