Senior Sales Manager – Commercial & Kitchen Equipment & Refrigerated Display Counters

*Job Summary*

We are looking for an experienced and results-driven Senior Sales Manager to lead sales and business development for our range of commercial kitchen equipment, kitchen manufacturing products, and refrigerated display counters.

The ideal candidate should have strong knowledge of the commercial kitchen industry, refrigeration/display systems, project sales, and dealer/channel development. The candidate will be responsible for generating new business, managing key clients, developing sales strategies, and achieving revenue targets.

Key Responsibilities
- Develop and implement sales strategies to achieve monthly, quarterly, and annual sales targets.
- Generate new business opportunities through direct sales, dealer networks, consultants, contractors, architects, hotels, restaurants, hospitals, institutions, and food-service companies.
- Develop and maintain strong relationships with existing and prospective customers.
- Handle sales of commercial kitchen equipment,



stainless-steel kitchen equipment, preparation equipment, refrigeration equipment, and refrigerated display counters.
- Understand customer requirements and coordinate with the design, estimation, production, and installation teams to provide suitable solutions.
- Prepare and present quotations, commercial proposals, and project offers.
- Lead negotiations with customers and close high-value sales.
- Develop and manage dealer/distributor networks and identify current market opportunities.
- Monitor competitor activities, market trends, pricing, and customer requirements.
- Visit project sites and customers when required to understand technical and commercial requirements.
- Follow up on leads, quotations, orders, payments, and after-sales requirements.
- Maintain accurate sales forecasts, reports, and customer databases.
- Guide and mentor the sales team and monitor individual performance.
- Coordinate with pro

📌 Senior Sales Manager (Dera Bassi)
🏢 Metal scapes
📍 Dera Bassi