24 Aug
|
GoodSpace AI
|
India
24 Aug
GoodSpace AI
India
Location:
Remote
Employment Type:
Full-time
CTC:
Up to ₹50 LPA
About the Role
We are looking for a
high-impact Growth & Performance Marketing leader
to own customer acquisition, growth strategy, performance marketing, and revenue growth across digital channels.
The ideal candidate should have experience scaling consumer-facing businesses, managing significant marketing budgets, driving CAC/ROAS improvements, and working closely with Product, Brand, CRM, Analytics, and Business teams.
Key Responsibilities
- Own the overall
growth and performance marketing strategy
across acquisition, activation, retention, and revenue.
- Drive customer/user acquisition through
Google, Meta, YouTube, Programmatic, Affiliate, App Marketing, and other relevant channels
.
- Own and optimise large-scale marketing budgets with a robust focus on
CAC, ROAS, LTV, conversion and revenue
.
- Build full-funnel growth strategies covering
awareness → acquisition → activation → conversion → retention
.
- Identify opportunities for growth through data, customer insights, funnel analysis,
and experimentation.
- Lead
A/B testing and experimentation
across creatives, audiences, campaigns, landing pages, app journeys, and offers.
- Work closely with Product, Technology, CRM, Brand, Analytics, and Business teams to improve the overall growth funnel.
- Develop performance dashboards, forecasting models, and business reviews for senior leadership.
- Manage external agencies, partners, and marketing platforms where required.
- Build scalable processes and potentially lead a team of growth/performance marketing professionals.
What We're Looking For
- 7+ years of experience
in Growth Marketing, Performance Marketing, Digital Marketing, User Acquisition, or a closely related role.
- Strong experience in
consumer internet, D2C, e-commerce, marketplace, quick commerce, fintech, mobility, healthcare, or other high-growth businesses
.
- Proven experience managing
large marketing budgets
and delivering measu
📌 Head of Marketing (India)
🏢 GoodSpace AI
📍 India