– Meta Ads Manager /n About the Role /n We are looking for a highly driven and performance-oriented Meta Ads Manager to manage and scale digital advertising campaigns across Meta platforms. The candidate should possess strong expertise in campaign planning, execution, optimization, and reporting with a deep understanding of performance marketing and audience strategy. /n The ideal candidate should be capable of independently handling large-scale campaigns, ensuring delivery efficiency, and driving measurable business outcomes through data-driven optimizations. /n Key Responsibilities : /n ● Plan, execute, and manage campaigns across Meta platforms including Facebook and Instagram. /n ● Perform end-to-end campaign setup including audience targeting, budget allocation, bidding /n strategy, ad creation, and tracking implementation. /n ● Monitor campaign delivery, pacing, spend utilization, and performance metrics on a daily basis. /n ● Optimize campaigns regularly to improve KPIs such as CTR, CPC, CPM, and engagement rates. /n ● Analyze campaign performance data and derive actionable insights to improve overall account /n efficiency. /n ● Coordinate with internal teams for creative requirements, tracking implementation, campaign /n timelines, and reporting. /n ● Ensure campaigns are launched with proper QA checks including creatives, tracking URLs, /n audience setup, and conversion events. /n ● Identify scaling opportunities through audience expansion, retargeting, lookalike strategies, and performance analysis.



/n ● Troubleshoot delivery issues, learning limitations, tracking discrepancies, and underperforming campaigns proactively. /n ● Prepare daily, weekly, and monthly performance reports with optimization recommendations /n and business insights. /n Required Skills &

Experience /n ● Minimum 4–5 years of hands-on experience in managing Meta advertising campaigns. /n ● Strong expertise in Meta Ads Manager with proven campaign optimization experience. /n ● Good understanding of performance marketing metrics, attribution models, and conversion /n tracking. /n ● Experience in handling campaigns across lead generation, app installs, website traffic, and /n e-commerce objectives. /n ● Knowledge of Meta Pixel, Events Manager, Custom Audiences, and Lookalike Audiences. /n ● Robust analytical and problem-solving skills with the ability to interpret campaign data /n effectively. /n ● Experience in budget management and scaling high-performing campaigns. /n ● Ability to work in a fast-paced environment and manage multiple campaigns simultaneously. /n ● Good communication and stakeholder management skills. /n Candidate Profile /n ● Bangalore-based candidates preferred. /n ● Flexible to work in dynamic business environments. /n ● Strong ownership mindset and attention to detail. /n ● Ability to work collaboratively with cross-functional teams. /n ● Proactive approach toward campaign improvement and operational excellence. /n Apply directly - [email protected]

📌 Performance Specialist (Bengaluru)
🏢 Grapes Worldwide
📍 Bengaluru