Company: Zorin

Location: Delhi

Experience: 2–4 years

Employment Type: Full-time

Zorin is an Indian furniture and interiors company focused on delivering well-designed, durable and value-for-money furniture for modern homes, offices and commercial spaces.

We are looking for a Performance Marketing Executive who can take ownership of our paid digital acquisition across Google and Meta and help us generate a consistent pipeline of high-quality enquiries.

Role

This is a hands-on performance marketing role .

You will be responsible for planning, launching, managing and optimizing campaigns across Google and Meta with a clear focus on generating qualified leads and revenue .

You will work closely with the sales and business teams to understand which leads are converting and continuously improve our marketing funnel.

Key Responsibilities

- Manage Google Ads and Meta Ads campaigns end-to-end.
- Develop campaigns for lead generation, enquiries and customer acquisition.
- Manage Google Search, Performance Max, Display and YouTube campaigns as relevant.
- Manage Meta campaigns across Facebook and Instagram.
- Conduct audience, keyword and competitor research.
- Develop and test different ad creatives, messaging, offers and audiences.
- Monitor and optimize CPC, CTR, CPL, conversion rate and CAC .
- Track the quality of leads generated and not just the number of leads.
- Work with the sales team to understand lead-to-customer conversion.
- Identify opportunities to improve campaign performance and reduce customer acquisition costs.
- Manage campaign budgets and allocate spend toward the best-performing campaigns.
- Work with designers/content teams to develop high-performing creatives.
- Coordinate with the website/tech team on landing pages,



pixels and conversion tracking.
- Set up and monitor Meta Pixel, Google Analytics 4, Google Tag Manager and conversion events .
- Build weekly/monthly performance reports with clear insights and recommendations.
- Continuously test new campaigns, audiences, creatives and acquisition strategies.

What Are We Looking For

- 2–4 years of hands-on experience in performance marketing .
- Strong practical experience with Google Ads and Meta Ads Manager .
- Experience running campaigns with meaningful budgets.
- Strong understanding of lead-generation campaigns.
- Comfortable working with campaign data and spreadsheets.
- Understanding of GA4, Google Tag Manager and Meta Pixel .
- Solid analytical mindset and ability to interpret campaign performance.
- Ability to independently set up, manage and optimize campaigns.
- Strong understanding of digital marketing funnels and conversion optimization.

Preferred Experience Experience in any of the following will be an advantage:

- Furniture
- Interior design
- Modular furniture
- Home improvement
- Real estate
- D2C
- E-commerce
- Construction
- Architecture / design
- Local lead-generation businesses

What Matters To Us We are not looking for someone whose primary skill is social media posting .

We are looking for someone who understands:

Ad Spend → Leads → Qualified Leads → Site Visits / Enquiries → Sales → Revenue

You should be comfortable being held accountable for the commercial outcome of your campaigns.

To Apply

Send your CV to [email protected] with the subject line:

Performance Marketing – Zorin

- Please include examples of Google/Meta campaigns you have personally managed , including the approximate budget, CPL/CAC and results achieved.

📌 Performance Marketing Executive – Google & Meta Ads (New Delhi)
🏢 Zorin Interiors
📍 New Delhi