Job Description – CRM Executive

Company: FLiCKA Cosmetics Pvt. Ltd.
Position: CRM Executive
Department: Marketing / Customer Relationship Management
Experience: 2–3 Years
Employment Type: Full-Time
Location: Mumbai
Work Mode: Work from Office

About the Role

We are looking for a CRM Executive who will be responsible for managing and improving customer relationships, engagement, retention, and repeat purchases across our D2C channels.

The ideal candidate should have hands-on experience with WhatsApp, Email, SMS, retention marketing, and customer data analysis.

Key Responsibilities1. CRM Campaign Management
Plan, execute, and monitor CRM campaigns across WhatsApp, Email, SMS, Push Notifications, and other customer communication channels.
Create campaigns for current customers, repeat customers, inactive customers, and high-value customers.
Coordination
Coordinate with Marketing, Performance Marketing, Creative, E-commerce, Customer Support, and Product teams for CRM campaigns.




Work closely with the creative team to develop campaign creatives, copies, and promotional communication.

Required Skills
2–3 years of experience in CRM, Retention Marketing, D2C, E-commerce, or Digital Marketing.
Hands-on experience with WhatsApp, Email, SMS, and Push Notification campaigns.
Strong analytical and data interpretation skills.
Good knowledge of Excel/Google Sheets.
Good communication and coordination skills.

Preferred Experience

Candidates with experience in D2C, Beauty, Cosmetics, Fashion, FMCG, Lifestyle, or E-commerce will be preferred.

What We Are Looking For
Strong understanding of customer behaviour
Ability to work in a quick-paced D2C setting

Pay: ₹15,081.43 - ₹25,710.60 per month

Benefits:
Health insurance
Paid time off
Provident Fund

Work Location: In person

📌 Crm Executive Goregaon
🏢 Flicka Cosmetics
📍 Goregaon