We’re looking for a creative and business-oriented intern to help develop high-selling, demo-driven toy products. This role combines market research, store insights, and product innovation to create engaging products that drive retail sales.
Key Responsibilities
Identify trending toys, pricing gaps, and competitor products
Observe in-store customer behaviour and derive actionable insights
Support product ideation (interactive, demo-friendly concepts)
Gather feedback from sales teams/promoters to refine products
Assist in sampling, testing, and quality checks
Create product briefs (USP, pricing, target audience)
Coordinate with vendors/suppliers for sourcing and development
Support packaging and display concepts for retail
Track sales performance of new products and suggest improvements
Who Should Apply
Students/recent graduates in Design
Robust analytical + observational skills
Interest in toys, and kids’ products
Positive communication and willingness to work on-ground in stores
Basic knowledge of Excel & PowerPoint
Working knowledge of design tools such as SolidWorks, Blender, AutoCAD, Adobe Illustrator, and Photoshop
What You’ll Gain
Real exposure to end-to-end product development in retail
Understanding of customer buying behaviour & sales drivers
Hands-on experience in sourcing, pricing & go-to-market
Opportunity to work on live, revenue-generating products
Potential full time role based on performance
Key Success Metrics (KRAs)
Number of current product concepts developed
Hit rate of products launched (sales performance)
Speed of execution (idea to store)
Quality of market insights and feedback loops