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Position: Marketing Strategist & Growth Manager

Location: Jaipur, Rajasthan

Job Type: Full-Time (Work From Office)

Organization: Quality Education

Salary: Based on Experience & Performance

About Quality Education

Quality Education is a growing educational organization dedicated to preparing students for Competitive and Government Examinations through quality learning programs and digital education.

With a strong and established digital presence, Quality Education has built a significant audience across YouTube and Instagram:

Our Major Social Media Platforms

YouTube

Quality Education - 770K+ Subscribers

Quality Education Insights - 175K+ Subscribers

Instagram

Quality Education Insights - 500K+ Followers

Quality Education Official - 19K+ Followers

We are now looking for a strategic and result-oriented Marketing Strategist & Growth Manager who can leverage our existing digital presence to develop innovative marketing strategies, generate quality leads, increase student admissions, strengthen brand positioning, and drive overall business growth.

Key Responsibilities

Marketing Strategy & Business Growth

Develop and execute short-term and long-term marketing strategies aligned with business goals.

Create monthly, quarterly, and annual marketing plans.

Conduct market research and competitor analysis to identify growth opportunities.

Build and optimize the complete student acquisition journey.

Lead Generation & Performance Marketing

Plan and execute lead generation campaigns across Meta, Google, YouTube, and other digital platforms.

Improve lead quality while reducing Cost Per Lead (CPL).

Optimize campaigns to maximize ROI and admissions.

Work closely with the Admissions team to improve lead-to-admission conversion.

Brand Building & Creative Campaigns

Strengthen the Quality Education brand across digital and offline platforms.

Plan innovative campaigns for admissions, course launches, and promotional activities.

Coordinate with the Content, Design, and Video teams to execute impactful campaigns.

Public Relations & Partnerships





Build relationships with educational institutions, media partners, influencers, and strategic partners.

Identify collaboration opportunities to expand brand reach and credibility.

Plan PR initiatives that enhance the organization's visibility.

Marketing Analytics & Team Coordination

Track campaign performance and key marketing metrics.

Prepare weekly and monthly performance reports with actionable insights.

Coordinate with internal teams and external agencies to ensure successful campaign execution.

Required Skills

Marketing Strategy & Growth Planning

Lead Generation & Performance Marketing

Meta Ads & Google Ads

Brand Building & Positioning

Campaign Planning & Execution

Marketing Analytics & ROI Optimization

Public Relations (PR) & Strategic Partnerships

Team Leadership & Project Management

Strong Communication & Problem-Solving Skills

Preferred Qualifications

Bachelor's or Master's degree in Marketing, Business Administration, or a related field.

4-7 years of experience in Marketing Strategy, Growth Marketing, or Brand Marketing.

Experience in the Education, EdTech, Coaching, or Consumer Services industry will be preferred.

Proven track record of generating quality leads and driving business growth.

What We Are Looking For

We are looking for someone who:

Thinks strategically and focuses on business growth.

Can independently build and execute marketing strategies.

Has proven expertise in lead generation and brand building.

Brings innovative marketing ideas that drive admissions.

Is data-driven, result-oriented, and takes complete ownership of marketing outcomes.

Key Performance Indicators (KPIs)

Qualified Leads Generated

Cost Per Lead (CPL)

Lead-to-Admission Conversion Rate

Marketing ROI

Student Admission Growth

Brand Reach & Engagement

Campaign Performance

Why Join Quality Education?

Opportunity to lead the marketing function of a growing education brand.

High ownership with decision-making responsibility.

Competitive salary with performance-based incentives.

Cooperative and growth-oriented work environment.

Benefits:

- Flexible schedule
- Paid time off

📌 Marketing Strategist & Growth Manager (Jaipur)
🏢 Quality Education
📍 Jaipur