About the Company

KAROFI India and EPORT Agritech are fast-growing businesses focused on building robust consumer and B2B brands. The role offers an opportunity to work across brand building, digital marketing, growth, content and business development in a dynamic and entrepreneurial environment.

About the Role

We are looking for a hands-on, all-round Marketing professional who can independently manage and execute Digital Marketing, Performance Marketing, Social Media, Influencer Marketing, Events, Society Marketing, and Partnerships.

The ideal candidate should be comfortable working across both online and offline marketing channels, with a strong focus on lead generation, brand visibility, customer acquisition, and measurable results.

Responsibilities

1. Digital & Performance Marketing

- Plan, execute, and optimize campaigns on Meta and Google Ads.

1. Website & Lead Generation

- Drive relevant traffic to the company website through digital campaigns.
- Coordinate on landing pages, website campaigns, and conversion optimization.
- Track website leads, conversions, and user behavior.
- Identify opportunities to improve lead quality and conversion rates.

1. Social Media Marketing

- Develop and execute social media marketing strategies.
- Create and manage monthly content calendars.
- Coordinate with designers, content creators, and other teams for content execution.
- Increase brand awareness, engagement, reach, and community growth.
- Track social media performance and identify opportunities for improvement.

1. Influencer Marketing

- Identify relevant influencers, creators, and content partners.
- Plan and execute influencer marketing campaigns.
- Handle influencer outreach, negotiations, coordination, and campaign execution.
- Track influencer campaign performance and ROI.
- Build and maintain long-term relationships with relevant creators.

1. Society & Community Marketing





- Identify relevant housing societies, communities, and local groups for marketing activities.
- Plan and execute society-level marketing campaigns and activations.
- Coordinate with society management, resident groups, and local stakeholders.
- Generate leads and brand awareness through community-level activities.

1. Events & Activations

- Plan and execute events, exhibitions, activations, and promotional campaigns.
- Coordinate with vendors, event partners, and internal teams.
- Manage event execution, branding, promotions, and lead generation.
- Measure the effectiveness and ROI of events and activations.

1. Partnerships & Collaborations

- Identify potential brand, corporate, community, and strategic partnerships.
- Develop mutually beneficial collaboration opportunities.
- Manage partnerships from initial outreach to execution.
- Build and maintain strong external relationships.
- Explore new channels and partnerships for business growth.

1. Reporting & Market Research

- Track and report marketing performance across different channels.
- Analyze campaign data and prepare performance reports.
- Conduct competitor and market research.
- Identify emerging trends, new marketing channels, and growth opportunities.
- Manage lead generation campaigns and ensure quality leads.
- Monitor campaign budgets, targeting, CPL, conversions, and ROI.
- Analyze campaign data and continuously optimize performance.
- Develop strategies to improve online customer acquisition.

Requirements




- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 3–5 years of relevant experience in marketing, digital marketing, or a similar role.
- Hands-on experience in Digital Marketing and Performance Marketing.
- Good understanding of Meta Ads, Google Ads, lead generation, and website marketing.
- Experience in managing social media platforms and campaigns.
- Prior experience in Influencer Marketing, Events, Society Marketing, and Partnerships.
- Strong communication and interpersonal skills.
- Good analytical and problem-solving abilities.
- Ability to manage multiple marketing activities and campaigns simultaneously.
- Strong coordination, networking, and negotiation skills.
- Creative, proactive, and result-oriented approach.
- Comfortable handling both online and offline marketing activities.

Skills

- Digital Marketing Skills
- Meta Ads

Social Media Skills
- Social Media Strategy
- Content Planning
- Content Calendar Management
- Social Media Analytics
- Community Engagement
- Trend & Competitor Analysis

Influencer & Partnership Skills
- Influencer Identification & Outreach
- Influencer Campaign Management
- Negotiation
- Brand Collaborations
- Partnership Development
- Relationship Management

Offline Marketing Skills
- Society Marketing
- Event Management
- Activations
- Local Marketing
- Vendor Coordination
- Community Outreach

Professional Skills
- Communication
- Networking
- Negotiation
- Analytical Thinking
- Creativity
- Problem Solving
- Project Management
- Multi-tasking
- Ownership & Execution
- Google Ads
- Performance Marketing
- Lead Generation
- Website Marketing
- Campaign Optimization
- Conversion & ROI Tracking
- Marketing Analytics

Pay: Up to ₹50,000.00 per month

Benefits

- Provident Fund

Work Location: In person

📌 Marketing Manager (Borivali)
🏢 Eport Agritech
📍 Borivali