Marketing Manager (Pune)

Marketing Manager (Pune)

24 Aug
|
ASC Technology Solutions
|
Pune

24 Aug

ASC Technology Solutions

Pune

About Us:

ASC Technology Solution LLC is a leading BIM services provider headquartered in Orlando, FL, working with clients in more than 20 countries, including the USA, Canada, and other global markets. We deliver high-quality BIM and digital construction solutions to the AEC industry worldwide.

Position: Marketing Manager

Location: Pune

Employment Type: Full-Time

Key Responsibilities:

Brand & Corporate Marketing

- Develop and maintain strong company branding across all platforms.
- Ensure consistency in brand communication, visuals, and messaging.
- Create and manage company profiles, brochures, presentations, case studies, and other marketing collateral.
- Coordinate with designers, content creators, and external vendors.

Digital Marketing & Lead Generation

- Manage social media platforms including LinkedIn, Instagram, Facebook, and YouTube.
- Plan and execute organic and paid digital marketing campaigns.
- Handle Google Ads, LinkedIn Ads, Meta Ads, remarketing campaigns, and other online advertising platforms.
- Optimize campaigns for lead generation, conversion, and ROI.
- Track campaign performance using analytics and reporting tools.

Website & Content Management

- Coordinate website updates, landing pages, SEO initiatives, and content publishing.
- Create professional marketing content, blogs, email campaigns, and promotional communication.
- Support sales teams with marketing materials and lead nurturing activities.

Exhibitions & Events

- Plan and manage exhibitions, trade shows, corporate events, webinars,



and client engagement activities.
- Coordinate booth branding, marketing materials, vendor management, and event promotions.
- Ensure proper lead capture and post-event follow-up strategies.

Analytics & ROI Tracking

- Monitor marketing KPIs, including lead generation, conversion rates, CAC, ROAS, engagement, and campaign ROI.
- Prepare regular performance reports and improvement strategies.
- Align marketing activities with business growth objectives.

Required Skills & Qualifications

- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 4+ years of experience in marketing, preferably in a service-based or B2B company.
- Strong understanding of digital marketing, branding, and performance marketing.
- Hands-on experience with:
- Google Ads
- LinkedIn Campaign Manager
- Meta Ads
- Google Analytics
- SEO & social media tools
- Strong communication, presentation, and content-writing skills.
- Experience in handling exhibitions, events, and vendor coordination.
- Creative mindset with strong analytical and execution capabilities.

Preferred Qualities

- ROI-driven and commercially focused.
- Solid ownership and multitasking abilities.
- Ability to work independently and manage multiple projects.
- Understanding of B2B marketing and long sales cycles.

What We Expect The ideal candidate should be capable of building brand visibility, generating qualified leads, improving market presence, and supporting business growth through measurable marketing initiatives.

📌 Marketing Manager (Pune)
🏢 ASC Technology Solutions
📍 Pune

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